12 Tricks to Increase Google Reviews in 2023

Here are the 12 best ways to get more Google reviews:

  1. Make Sure You Have a Google My Business Account
  2. Ask Your Customers for Reviews
  3. Make it Easy to Leave a Review
  4. Automate the Google Reviews Follow-Ups
  5. Address Negative Reviews ASAP
  6. Use QR Codes to Boost Google Reviews
  7. Link Out to Your Google Reviews Page From Your Website
  8. Invest in a Reputation Management Platform
  9. Provide Service Worthy of Reviews
  10. Setup Google My Business
  11. Optimize your Google My Business listing
  12. Google Reviews FAQ

So, how to increase Google reviews?

To fully comprehend the advantages of enhancing our Google reviews, it’s important to first understand why it’s essential to increase them. Therefore, before delving into strategies to increase Google reviews, let’s take a look at the benefits that come with improving them.

The benefits of increasing your Google Reviews

Increase Google Reviews

Increasing Google reviews can have numerous benefits for businesses. Firstly, it can enhance their online reputation and credibility, making them more attractive to potential customers. Positive reviews can also improve search engine rankings, as Google sees them as an indication of trust and relevance.

Moreover, higher review volumes can lead to increased visibility, as more reviews generate more user-generated content, which can improve organic search rankings.

Additionally, customer reviews can provide valuable feedback to businesses, helping them identify areas for improvement and tailor their services to meet customer needs. Overall, increasing Google reviews can be a powerful tool for businesses looking to grow their online presence and attract new customers.

Some of the benefits of increasing your Google reviews:

  1. Improved visibility: Google reviews can help improve your business’s visibility in search results, making it easier for potential customers to find your website. Google often shows businesses with high ratings and more reviews first, making it a great way to boost your online presence.

  2. Increased trust and credibility: Positive reviews can help establish trust and credibility with potential customers, as they provide social proof that your business is reputable and reliable.

  3. Increased click-through rates: Positive Google reviews can increase click-through rates to your website. When potential customers see high ratings and positive reviews, they are more likely to click through to your website, increasing the chances of conversion.

  4. Higher conversion rates: Positive reviews can increase the likelihood of website visitors converting into customers. When potential customers see positive reviews, it helps establish trust and credibility, which can lead to increased conversion rates.

  5. Increased engagement: Google reviews can increase user engagement on your website. Customers who leave reviews are more likely to visit your website again and engage with your brand.

  6. Customer feedback: Reviews provide valuable feedback on your business’s products or services, helping you identify areas of improvement and address customer concerns.

  7. Competitive advantage: Having more positive reviews than your competitors can give you a competitive advantage and help you stand out in a crowded market.

  8. Social signals: Google considers social signals, including reviews, when ranking websites in search results. Positive reviews and high ratings can send a strong signal to Google that your website is relevant and authoritative in your industry.

  9. Setup Google My Business: Setting up a Google My Business account is a crucial step for any business looking to increase its Google reviews. By taking the time to set up and optimize your Google My Business page, you can boost your online presence and increase your chances of attracting new customers.
  10. Optimize your Google My Business listing: Optimizing your Google My Business listing is an effective way to increase your Google reviews.

Overall, increasing your Google reviews can significantly impact website SEO and ranking. In addition, encouraging customers to leave reviews and providing excellent customer service can help improve your online reputation, increase visibility, and ultimately drive more traffic and revenue to your website.

 

How to get more reviews

But how to get more reviews?

Let’s discuss this in the following article.

1. Make Sure You Have a Google My Business Account

You first need to ensure you have a valid Google My Business (GMB) page setup for your business. GMB is an essential marketing tool for any company. With Google My Business, you can set up your business profile, so clients can call you, make reservations, find your address, and, most important – leave Google reviews. In addition, business Profiles appear in Google Maps and the local results of Google Search.

To create a Google My Business account, you need to provide some basic information about your business, such as:

  1. Business name: The name of your business as you want it to appear in Google Maps and other Google products.

  2. Business category: The category or categories that best describe your business.

  3. Business address: Your physical address, where customers can visit your business.

  4. Service area: The geographic area where you offer your services.

  5. Business phone number: A phone number that customers can use to contact your business.

  6. Business website: Your business’s website URL.

  7. Business hours: The hours during which your business is open.

Your listing will still show up if it doesn’t contain all these items. However, if you have a fully optimized listing, this will increase your ranking abilities. Check our optimization guide.

Please see our guide to learn how to setup your Google My Business page for the first time.

2. Ask Your Customers for Reviews

Asking for reviews is one of the most straightforward and effective ways to receive a Google review from satisfied customers.

You can simply ask your customers in person or over the phone to leave a review for your business.

It is a good practice to train your staff to request all customers to leave a rating for your business on your Google reviews page, which can help generate more reviews.

It’s that easy!

Asking for reviews may seem uncomfortable at first, but it’s important to remember that most people enjoy sharing their opinions, and they may not be aware that they have the opportunity to do so.

The importance of asking customers for reviews

You are probably already familiar with the influence of Google customer reviews, based on your own shopping experiences. When considering a purchase, you may have checked reviews to compare products or services and followed through only after reading positive Google reviews from other customers.

 

This highlights the significance of reviews as 84% of consumers trust online reviews, and the opinions of others can heavily influence their decision-making.

Your next question might be: How to ask customers for reviews?

To help, we’ve compiled a list of 12 actionable ways to ask for Google reviews. Follow this link. 

3. Make it Easy to Leave a Review

Customers are more likely to leave a review if it’s easy and convenient for them to do so.

Nonetheless, many people are busy and leaving a review can be time-consuming. You can make it easier for your customers by creating a simple template that they can quickly fill out, which can help streamline the process.

Here are some tips for building an effective review request:

  1. Personalize your request: Use the customer’s name, and be specific about their experience with your business.

  2. Keep it brief: Make your request short and to the point. Customers are more likely to leave a review if the request is not too long.

  3. Be timely: Ask for a review soon after the customer has had an experience with your business, while it is still fresh in their mind.

  4. Provide a link: Make it easy for customers to leave a review by providing a direct link to your Google My Business page or the platform where you want them to leave a review.

  5. Use a clear call-to-action: Encourage customers to leave a review by using a clear call-to-action, such as “We would really appreciate it if you could take a moment to leave a review for us.”

  6. Show gratitude: After a customer leaves a review, make sure to thank them. It’s important to show your customers that you appreciate their feedback and value their opinion.

You can experiment with various email and message templates to identify the most effective ones for your business. One way to do this is by using a template creator available on platforms like Amazeful. It is a review automation platform that enables you to customize your message and email review requests to match your brand’s style and voice. With Amazeful, you can tailor your invitations to suit your preferences and branding.

Amazeful has a variety of features that can boost your Google reviews and online reputation. Check this article to know how can Amazeful help you get more reviews. 

4. Automate the Google Reviews Follow Ups

Automating Google reviews follow-ups can be a time-saving and effective way to engage with customers and encourage them to leave feedback. Here are some steps you can take to automate the process:

  1. Set up an automated email campaign: Use an email marketing tool to set up a series of automated emails to follow up with customers who have made a purchase or used your services. Include a link to your Google My Business page and encourage customers to leave a review.

  2. Use a chatbot: You can also use a chatbot on your website or social media platforms to ask customers if they would like to leave a review. The chatbot can provide a direct link to your Google My Business page and make the process easy for customers.

  3. Use a review management tool: Amazeful is a review management tool available to help you automate the process of following up with customers and managing your online reputation. Amazeful can help you track your reviews, respond to feedback, and automate review requests.

By automating your Google reviews follow-ups, you can save time and improve your online reputation. Remember to be responsive to customer feedback and use it to improve your business.

5. Address Negative Reviews ASAP

Addressing negative reviews is an important part of reputation management. Responding to negative reviews shows that you care about your customers and are willing to address any issues they may have had.

HOW DO YOU ADDRESS BAD REVIEWS? SHOULD YOU ADDRESS THEM?

In short, YES, you absolutely should address them.

Do not let a bad review linger on your Google My Business profile for everyone to see.

The standard way.

It is hard not to get emotional when you receive a negative review.

  1. Respond promptly: Respond to negative reviews as soon as possible, preferably within 24-48 hours. This shows that you are attentive to your customers and value their feedback.

  2. Stay calm and professional: When responding to negative reviews, it’s important to remain calm and professional. Avoid getting defensive or angry, as this can escalate the situation.

  3. Acknowledge the issue: Start your response by acknowledging the issue the customer has raised. Let them know that you take their feedback seriously and that you are sorry for any inconvenience they may have experienced.

  4. Offer a solution: After acknowledging the issue, offer a solution to the customer’s problem. This could be a refund, a discount, or any other action that would help to resolve the issue.

  5. Follow up: After offering a solution, be sure to follow up with the customer to make sure they are satisfied with the outcome. This can go a long way in restoring the customer’s trust and confidence in your business.

Negative reviews can actually be an opportunity to show your commitment to customer satisfaction. By responding promptly, remaining calm and professional, and offering a solution, you can turn a negative experience into a positive one.

Remember, the client can change the rating of a review if his issue has been solved. We have seen our clients turn a 1-star review into a 5-star review just by keeping their cool and making things right.

The Amazeful way.

When it comes to responding to negative reviews, it can be difficult to remain objective and unemotional. However, using a platform like Amazeful can help to take the emotional factor out of the equation.

With Amazeful, you can create 5-6 templates for negative review replies, so you have pre-written responses that can be easily customized for specific situations. You can then turn on the auto-reply feature, which will automatically select the most appropriate response for the review in question.

Once the auto-reply is sent, you will receive an email notification with the review and the reply that was sent. This can help you stay up-to-date with your reviews and ensure that each negative review is addressed in a timely and appropriate manner.

By automating the review response process, you can save time and reduce the stress of having to respond to negative reviews on your own. Additionally, having pre-written templates for responses can help ensure that your replies are professional, objective, and consistent across all reviews.

6. Use QR Codes to Boost Google Reviews

QR codes can be a powerful tool to boost Google reviews for your business. Here are the steps you can take to use QR codes to encourage customers to leave reviews:

The easiest option is not always the best as using free QR code generators has a few drawbacks.

  1. Google My Business: Create a Google My Business account if you haven’t already done so.
  2. Generate a QR code: Use a free online QR code generator to create a QR code that links directly to your Google My Business page. You can also use a URL shortener to make the URL link code shorter and more user-friendly.
  3. Print the QR code: Print the QR code on your business cards, brochures, flyers, and any other marketing materials that you distribute to customers.

  4. Display the QR code: Display the QR code in a prominent location in your store or office. You can also add it to your website or email signature.

  5. Encourage customers to leave a review: Train your staff to ask customers to leave a review by scanning the QR code. You can also include a call-to-action on your marketing materials, such as “Scan this code to leave a review and let us know how we’re doing!”

  6. Respond to reviews: When customers leave reviews, make sure to respond to them promptly and thank them for their feedback. This shows that you value their opinion and can help encourage more reviews in the future.

 

While free QR code generators can be a convenient and cost-effective way to create QR codes, they also have some potential disadvantages:

  1. Limited functionality: Free QR code generators may have limited features compared to paid options. This could include restrictions on the number of QR codes you can create or a lack of customization options.

  2. Watermark or branding: Some free QR code generators may include watermarks or branding on the generated QR code, which can make your marketing materials look unprofessional.

  3. Security risks: Free QR code generators may not have the same level of security measures as paid options, which could potentially put your business and customers at risk of data breaches.

  4. Lack of customer support: Free QR code generators may not offer customer support or have limited support options, which can be frustrating if you encounter any issues or have questions.

  5. No tracking or analytics: Free QR code generators do not provide a tracking option, which means you cannot track the performance of your QR code and determine if anyone has scanned it. As a result, you may not have any insights into whether your QR code strategy is effective or not.

  6. Inability to update the link: If you need to change or update the review link, you will often have to generate a new QR code. This can be problematic if you have already distributed the original QR code on all of your marketing materials.

It’s important to weigh the benefits and drawbacks of using a free QR code generator and consider your business needs before deciding whether to use one or opt for an alternative solution.

Alternatives to free QR code generators with tracking and analytics for boosting your Google Reviews

If you’re looking for an alternative to free QR code generators that offers tracking and analytics, here are some options to consider:

  1. Marketing & Reputation Management Platforms: Some reputation management platforms like Amazeful offer advanced QR code features like customization, tracking, and analytics. These platforms offer more than just QR code generation, and can be used for other marketing purposes such as SMS and email marketing.
  2. QR Code Management Platforms: There are several QR code management platforms available that offer advanced features, including analytics, tracking, and customization. These platforms typically require a subscription fee but offer more features and security.

By using these alternative solutions, you can generate QR codes with advanced features and tracking capabilities, giving you insights into the performance of your Google Reviews campaigns. It’s important to consider your business needs and budget before choosing a solution that works best for you.

7. Link Out to Your Google Reviews Page From Your Website

Linking your Google Reviews page to your website is a simple process that can encourage customers to leave reviews and help improve your online reputation.

First, navigate to your Google My Business page and copy the URL for your Reviews section. Then, open the HTML code of your website and insert an anchor text link in a prominent location, such as the header or footer. The anchor text should be something like “Leave a review” or “Check out our reviews.”

Finally, test the link to ensure it works properly and update your website as needed. By making it easy for customers to access your Google Reviews page, you can increase the likelihood of receiving more positive reviews and improving your overall online presence.

Linking your Google Reviews page to your website can have several benefits for your business, such as:

  • Improving your online reputation: Having positive reviews on your Google My Business page can help build trust with potential customers, and by linking to it from your website, you are making it easier for them to find and read those reviews.
  • Increasing customer engagement: By providing a direct link to your reviews page, you are encouraging customers to leave feedback about their experiences with your business. This can help you better understand your customers’ needs and preferences, and can also help you identify areas where you need to improve.
  • Boosting search engine rankings: Google considers the quantity and quality of reviews when determining search rankings, so having more positive reviews can help improve your website’s visibility in search results.

When adding a link to your Google Reviews page on your website, keep in mind the following tips:

  • Use an anchor text that clearly communicates the purpose of the link, such as “Leave us a review” or “Read our customer reviews.”
  • Place the link in a prominent location on your website, such as the header or footer.
  • Test the link to ensure it works properly and update it as needed.
  • Encourage customers to click on the link by including a call-to-action that invites them to share their feedback.
  • Monitor your reviews regularly and respond promptly to any feedback, positive or negative. This can show customers that you value their opinions and are committed to providing excellent service.

8. Invest in a Reputation Management Platform

Investing in a reputation management platform is an effective way to boost your Google reviews. Reputation management platforms are specifically designed to help businesses monitor and manage their online reputation, including their Google Reviews. These platforms use advanced algorithms and analytics to monitor reviews, track performance, and provide insights into how to improve your reputation.

Some key benefits of investing in a reputation management platform include:

  1. Automated monitoring: Reputation management platforms automatically monitor your Google Reviews, alerting you to new reviews, and providing you with an overview of your online reputation.

  2. Advanced analytics: Reputation management platforms use advanced analytics to track the performance of your Google Reviews, giving you insights into what’s working and what’s not.

  3. Review management tools: Reputation management platforms often include review management tools that make it easier to respond to reviews, manage negative feedback, and encourage customers to leave positive reviews.

  4. Customized reporting: Reputation management platforms provide customized reporting, allowing you to track key performance metrics over time and gain insights into how to improve your online reputation.

  5. Integration with other platforms: Many reputation management platforms integrate with other platforms, such as social media and email marketing tools, making it easier to manage your online presence across multiple channels.

By investing in a reputation management platform, you can take a proactive approach to managing your online reputation and improve your Google Reviews. It’s important to research different platforms and choose one that meets your business needs and budget.

You may want to check out the Amazeful reputation management platform.

9. Provide Service Worthy of Reviews

Providing a high-quality service or product is one of the most effective ways to encourage customers to leave positive reviews on Google. When customers are happy with their experience, they are more likely to take the time to write a review and share their positive experience with others.

Here are some tips to provide a service worthy of reviews:

  1. Offer exceptional customer service: Make sure that your staff is well-trained and provides excellent customer service. Respond promptly and professionally to all customer inquiries and complaints.

  2. Provide excellent customer service: Train your staff to provide excellent customer service, including being friendly, helpful, and responsive to customer needs.

  3. Offer high-quality products or services: Ensure that the products or services you offer are of high quality and meet or exceed customer expectations.Use high-quality materials, test your products regularly, and seek customer feedback to improve your products.

  4. Simplify the customer experience: Make the customer experience as simple and easy as possible. Streamline your checkout process, provide clear instructions and guidelines, and offer support and assistance when needed.

  5. Personalize the customer experience: Try to personalize the customer experience as much as possible, by addressing customers by name, remembering their preferences, and providing personalized recommendations.

  6. Go the extra mile: Go above and beyond for your customers. Offer small tokens of appreciation, such as a discount on their next purchase or a personalized note of thanks. Small gestures can make a big difference in the customer experience.

  7. Listen to your customers: Make sure you listen to your customers and address any concerns or issues they have in a timely manner. Showing that you care about your customers’ satisfaction can go a long way in earning positive reviews.

By providing a high-quality service or product, you can create a positive experience that encourages customers to leave positive reviews on Google. Remember to monitor and respond to all reviews, both positive and negative, as this demonstrates that you value and appreciate customer feedback.

10. How to Setup Google My Business?

To get started with Google Reviews you will need to setup Google My Business. Setting up a Google My Business (GMB) account is a crucial step in managing your online presence and improving your Google Reviews.

To learn how to optimize your Google My Business listing please check this link.

Here’s a step-by-step guide on how to set up a GMB account:

  1. Sign in to Google: Sign in to your Google account, or create one if you don’t already have one.

  2. Go to Google My Business: Go to the Google My Business website (www.google.com/business) and click “Manage now” to get started.

  3. Add your business: Enter your business name, address, and phone number. If your business has multiple locations, you can add them here as well. If you want to run a service-based business and don’t want to display your physical address please read the section below on how to achieve that.

  4. Select a category: Choose a category that best represents your business. This will help customers find you when searching for businesses in your industry.

  5. Verify your business: Google will need to verify that you are the owner of the business. To get your business listing on Google My Business (GMB) verified and live, you will need to complete the verification process. This can either be a quick phone call or by receiving a postcard in the mail. It’s important to follow the verification method provided to ensure your listing is fully verified and visible to potential customers.

  6. Optimize your profile: Once your business is verified, you can optimize your GMB profile by adding photos, a description of your business, hours of operation, and other relevant information.

  7. Monitor and respond to reviews: Regularly monitor and respond to reviews on your GMB profile, both positive and negative. This shows that you value customer feedback and are committed to providing excellent service.

By setting up a Google My Business account, you can increase your visibility on Google, improve your online reputation, and encourage customers to leave positive reviews. It’s important to regularly update and optimize your profile, as well as actively manage and respond to reviews.

Hiding your physical address.

If you run a service-based business and don’t want to display your physical address on Google My Business (GMB) but still want to appear on Google Maps in the relevant area, you can hide your address by following these steps:

  1. Sign in to Google My Business and go to the “Info” tab.

  2. Click on the address field and select “Clear address.”

  3. Next, click on the option that says “Yes” when asked if you deliver goods and services to your customers.

  4. Enter the service area or areas that you serve, such as specific zip codes, cities, or regions.

  5. Choose the radius of your service area, if desired.

  6. Click “Apply” to save your changes.

By hiding your address, your business will still appear on Google Maps and search results, but the exact address won’t be visible to the public. This can be useful for businesses that operate from home, or for those that offer services at the customer’s location, such as a plumber or electrician. Remember to keep your service areas updated and accurate, as this will help customers find you more easily.

11. How to optimize your Google My Business listing?

Optimizing your Google My Business (GMB) listing is essential for improving your online presence and attracting more customers. Here are some steps you can take to optimize your GMB listing:

  1. Claim and verify your listing: If you haven’t already done so, claim your GMB listing and verify your business information. This will ensure that your business information is accurate and up-to-date.

  2. Complete your profile: Fill out your GMB profile with accurate and detailed information about your business, including your business name, address, phone number, website, hours of operation, and a description of your business. Also, add high-quality photos and videos to showcase your products or services.

  3. Get more reviews: Encourage customers to leave reviews on your GMB listing by providing excellent customer service and asking for feedback. Respond to all reviews, positive or negative, to show customers that you care about their opinions. Alternatively you can use a reputation monitoring platform like Amazeful to automate Google reviews requests.

  4. Use Google Posts: Google Posts allow you to publish updates, promotions, or events directly on your GMB listing. This can help attract more customers and keep your profile up-to-date.

  5. Use keywords: Use relevant keywords in your business description, posts, and reviews to help your GMB listing appear in search results for those terms.

  6. Monitor your insights: Use the insights provided by GMB to track how customers are finding and interacting with your business on Google. This can help you make informed decisions about how to optimize your listing and improve your online presence.

By following these tips, you can optimize your GMB listing and attract more customers to your business.

12. How to Google Reviews FAQ

If you’re looking to increase the number of Google reviews for your business, there are a few effective strategies you can implement. One of the best ways is to encourage customers to leave reviews by following up with them after their visit and asking for their feedback.

This can be done through email or SMS with a link to your Google My Business page to make the process easy for customers, or you can automate the process with a platform like Amazeful. You can also display review requests on your website and social media pages to prompt customers to share their experiences. Offering excellent customer service and a positive experience can also increase the likelihood of receiving positive reviews.

Remember to monitor your reviews regularly and respond promptly to any negative feedback to show your commitment to providing the best experience possible. By implementing these strategies, you can increase your Google reviews and attract more customers to your business.

If you want to boost reviews on Google and increase your online reputation, there are several strategies you can implement.

First and foremost, it’s important to encourage customers to leave reviews by following up with them after their visit and asking for feedback. You can do this through email or SMS and provide a link to your Google My Business page, making it easy for customers to leave a review, or you can automate the process with a platform like Amazeful. Displaying a review request on your website or social media pages can also encourage customers to share their experiences.

To boost reviews, you should also provide excellent customer service and a positive experience, which increases the likelihood of receiving positive reviews.

Finally, monitoring your reviews regularly and responding promptly to any negative feedback is important to show your commitment to providing the best experience possible. By implementing these strategies, you can boost your reviews on Google and attract more customers to your business.

Improving reviews on Google is an important strategy for businesses looking to enhance their online reputation. One effective way to achieve this is by providing excellent customer service and ensuring a positive experience for customers.

Encouraging customers to leave reviews by following up with them after their visit and providing a direct link to your Google reviews page can also help to improve reviews on Google. Displaying a clear and compelling review request on your website or social media pages can also encourage customers to share their experiences. It’s essential to make the process as easy as possible for customers, ensuring they can leave a review with minimal effort.

Monitoring reviews regularly and responding promptly to negative feedback can also show customers that you value their opinions and are committed to providing the best possible experience. By implementing these strategies, you can improve your reviews on Google and build a strong online presence for your business.

If you’re looking to increase your reviews on Google, there are several strategies you can implement. First, ensure you have a complete and accurate Google My Business profile, including updated contact information and business hours. This makes it easy for customers to find and review your business.

Encouraging customers to leave reviews is also crucial. You can do this by following up with customers after their visit and asking them to leave a review via email or SMS with a link to your Google My Business page, or you can automate the process with a platform like Amazeful.

Additionally, you can display a review request on your website or social media pages to encourage customers to share their experiences. Providing excellent customer service and a positive experience can also increase the likelihood of receiving positive reviews.

Finally, respond promptly to any negative feedback to show that you value your customers and are committed to providing the best experience possible. By implementing these strategies, you can increase your reviews on Google and build a strong online presence for your business.

Improving your Google ratings can be achieved through several effective strategies. First and foremost, providing excellent customer service and creating positive customer experiences can increase the likelihood of receiving high ratings.

Encouraging customers to leave reviews by following up with them after their visit and providing a simple and seamless process for leaving reviews can also improve your Google ratings. Responding promptly to negative feedback and addressing any issues can demonstrate your commitment to providing the best experience possible and improving your overall ratings.

Additionally, optimizing your Google My Business profile with accurate and updated information and using relevant keywords can also improve your visibility and increase your ratings. By implementing these strategies and monitoring your online presence regularly, you can improve your Google ratings and attract more customers to your business.

If you’re looking to increase Google Business reviews, several effective strategies should be considered. One approach is to follow up with your customers after their visit and encourage them to leave a review on your Google My Business page. You can do this by sending a link to your page through email or SMS, making it easy for customers to provide feedback, or you can automate the process with a platform like Amazeful.

Another tactic is to provide exceptional customer service and create a positive experience that motivates customers to leave positive reviews. Displaying a short and compelling review request on your website and social media pages can also help you receive more reviews.

Monitoring your reviews regularly and promptly responding to negative feedback demonstrates to customers that you value their experiences and are dedicated to providing excellent service. By implementing these strategies, you can increase your Google Business reviews and attract new customers to your business.

To get better Google reviews, providing excellent customer service and a positive experience to your customers is essential. Happy customers are more likely to leave positive reviews about their experiences.

Another effective strategy is encouraging customers to leave reviews by following up with them after their visit. You can do this through an email or SMS with a link to your Google My Business page, making it easy for customers to leave feedback, or you can automate the process with a platform like Amazeful. Additionally, displaying a short and compelling review request on your website or social media pages can also increase the number of reviews you receive.

Responding promptly to any negative feedback is also crucial, as it shows that you take customer feedback seriously and are committed to addressing any issues. By implementing these tactics, you can get better Google reviews and improve your online reputation, attracting new customers to your business.

The easy way to increase Google reviews

Leverage the power of consumer trust by encouraging your customers to leave reviews on your Google Business listing. It’s a known fact that potential customers trust reviews from strangers just as much as personal recommendations. Make the process of leaving a review as effortless as possible for your customers, and you’ll see an increase in the number of Google business reviews for your business. With more reviews on your listing, you’ll enjoy improved ranking, enhanced reputation, and increased revenue potential. So, don’t hesitate to ask your satisfied customers to leave a review and help attract new business.

To sum it all up, here are the 12 best ways to get more Google reviews:

  1. Make Sure You Have a Google My Business Account
  2. Ask Your Customers for Reviews
  3. Make it Easy to Leave a Review
  4. Automate the Google Reviews Follow-Ups
  5. Address Negative Reviews ASAP
  6. Use QR Codes to Boost Google Reviews
  7. Link Out to Your Google Reviews Page From Your Website
  8. Invest in a Reputation Management Platform
  9. Provide Service Worthy of Reviews
  10. Setup Google My Business
  11. Optimize your Google My Business listing
  12. Google Reviews FAQ

Conclusion

Improving your Google Business reviews can be a straightforward process if the right steps are taken. Customer reviews are crucial for businesses as they have the potential to make or break a customer’s decision to choose you over a competitor. In fact, a difference of even half a star can be the deciding factor.

Additionally, Google reviews are one of the top local SEO ranking factors, making them essential for businesses to improve their online visibility.

In 2023, having positive reviews on Google has become a necessity for businesses, as customers often search for companies on Google or Google Maps. Fresh and positive reviews on Google can significantly help in attracting new customers and promoting your brand. It’s important to note that negative reviews can also have an impact on your business, so it’s essential to address any negative feedback and resolve issues to maintain a positive reputation.

The Importance Of Facebook Reviews For Local Business in 2022

Facebook reviews

Facebook reviews are essential for any local business since the majority of potential customers visit business pages to read reviews and check if other customers recommend them. Depending on the character of published reviews, potential customers decide whether to choose your business or go with your competitor. 

It means that local business owners should pay more attention to their Facebook reviews and recommendations. Just imagine how powerful the positive reviews can be. It is a great opportunity to start selling to new customers with the help of existing, satisfied customers. 

In this article, we will discuss how you can start collecting Facebook reviews and grow your business. 

All you need to know about Facebook reviews

With roughly 2.93 billion monthly active users as of the first quarter of 2022, Facebook is the most used online social network worldwide. It is the second-largest review site on the Internet after Google which makes it a great platform to engage with potential customers. They can like, comment, and share genuine reviews. 

Facebook had used the star rating for many years but in 2018 they switched to the binary system. Now customers have 2 options to rate a business: Recommend or Not Recommend.

Where to find the Facebook review link?

When sending review requests to your customers it is important to send them directly to the review page. Where to find your Facebook review link?

  • Go to your Facebook page
  • Go to the reviews tab
  • Copy the page URL from the address bar

How to gain more Facebook reviews?

  • Send review requests on the regular basis. The best practice is to send a review request on the same day or the next day after a customer’s purchase. If a customer receives a review request a month after their purchase the chance they will leave a review is reduced. 
  • Ask all of your customers for reviews. The more reviews you get published the better it is for your business’s growth. Customers can share their valuable feedback about your business on Facebook or Google and you will get more visibility online. 
  • Send review reminders. Sometimes customers can miss your review request or simply forget to leave a review. In this case, we recommend you send a review reminder to customers. It ensures a greater conversion rate and a higher chance to receive a Facebook review.
  • Respond to Facebook Reviews. Customers expect answers to their reviews. Show that you are ready to listen to them. If there is a positive review – thank a customer for sharing their experience. If there is a negative review – apologize for the unpleasant experience and try to resolve complaints.
  •  Use a reputation management platform. With a reputation management platform, you can easily automate all the processes of generating reviews. 

Try the Amazeful reputation management platform.

Amazeful makes all the processes of collecting reviews on any review website much easier and faster. With Amazeful you can automatically send review requests, set up automatic review replies, send review reminders and get insightful analytics on your reviews. 

Grow your Facebook reviews effortlessly with Amazeful. Learn more how Amazeful can help you collect more reviews and grow your revenue faster https://amazeful.com/reviews/. 

Start 7-day free trial.

5 Easy Tricks for Google Maps Optimization in 2022

google maps

Google Maps optimization should be a top priority in your marketing strategy if you want to be discovered by new local customers. It is a free tool that can help you stand out from competitors and become the #1 business in your area. But, it is not that easy. Creating a listing on Google Maps is not enough to start receiving bookings and calls from new customers. These benefits are achievable if your listing has strong visibility.

In this article, we’re going to discuss how to create your Google Maps listing and cover the most effective and easy steps to optimize it.

How to get your business listing to rank higher on Google Maps?

Add your business to Google Maps

If you don’t have a business listing on Google Maps follow these steps:

  1. Go to Google Maps and search for your business name.
  2. If your business name does not appear, click ‘Add a missing place to Google Maps’.
  1. Provide information about your business such as place name, category, address, and more. Click ‘Claim this business’.
  1. After that, you will be redirected to Google My Business (GMB) where you can create a Google Business Profile and claim your Google Maps listing. Learn how to create a Google Business Profile here.

Claim your business listing

When your Google Maps listing is ready, it is important to claim it. When you claim your listing, you can provide many more details about your business such as hours of operation, description, pictures, pricing information, and more.

Claiming a Google Maps listing is easy. Once you provide all the information for your Google My Business profile, choose a way to verify your business listing.

Add information about your business

The more information you provide about the business, the higher your Google Maps listing will rank. Try to complete every section in your Google My Business profile to show Google algorithms that your business is active, open, and ready to take on new customers.

The following sections you must complete on your profile:

  • Name
  • Address
  • Phone
  • Website
  • Hours

Also, it is highly recommended to complete these sections to rank higher:

  • Category and attributes
  • Products and services
  • Questions and answers

Add photos

Such simple actions as adding photos can help your Google Maps listing rank higher for 3 reasons:

  1. Adding photos demonstrates to Google that your business is active which positively impacts your ranking.
  2. Google displays photos in local searches, so posting quality photos regularly can increase engagement and attract new customers.
  3. By adding new, beautiful images you show potential customers what exactly you offer and increase trust in your business.

Get Google reviews for Google Maps optimization

It is not a secret that Google loves customer reviews. For that reason, it is important to generate as many positive reviews as possible if you want to rank higher in search results.

Some of your customers may leave reviews on their own, but simply waiting for new reviews without asking for them is not the most effective plan. You need to be proactive and ask for reviews yourself. You will be surprised how many of your satisfied customers will be happy to share their positive experiences. You just need to ask.

The best approach is to automate review generation with the right tool. With Amazeful, you can automate this process and send review requests to all your customers to ensure a higher review conversion. By automating review requests, you can collect and display more positive reviews on Google Maps and increase your rank.

Click here to learn more about review automation with Amazeful or start a 7-days free trial.

Last but not least – don’t just ask for reviews, remember to reply to them. When you reply to reviews, you mitigate the damage of negative reviews and show your prospects that you are attentive to your customers and ready to solve their problems.

Collect Video Reviews With The Amazeful Platform

video reviews

Competent marketers know that the most valuable asset for any business are satisfied customers. 

Even if you create the most qualitative product on the market, it doesn’t mean you have enough credibility from potential clients. However, when your satisfied clients share authentic reviews about your product it attracts more clients and makes your business reliable.

What is better than regular clients’ reviews? Only video reviews. Videos are the most entertaining and engaging content type that exists. They are preferred by 79% of the people to find about the company or product. 

Unlike video reviews, text reviews are easier to collect and display. Text reviews with no details about the customer or anonymous reviews may not seem real, even if they are written by real people. Video reviews are harder to fake and add a feeling of authenticity, much more than audio or text reviews. Besides, video reviews perform better on websites and show higher conversion rates, than any other review type. 

The Amazeful platform handles the capturing and sharing of your video reviews so you can build trust and transparency with your prospects. In minutes you can collect video reviews from your customers without any technical knowledge.

Why should you be using video reviews? 

  • Video reviews get a 35% higher conversion rate than standard reviews.
  • 2 out of 3 people would like to make a purchase after watching a review video.
  • 59% of users prefer watching videos over reading text.
  • Video triggers emotions. When a customer is thankful and enjoys using a product, a potential client will feel it through the video too.

With Amazeful, you can automatically request video reviews from your happiest clients and get notified when a new review comes in. 

How does it work?

  1. The customer will be sent an automated email or message with a request to review your business.
  2. The email or SMS request will include a link that a customer can use to record a video directly in their browser on their phone, laptop, or computer which is sent to your dashboard.
  3. You can use collected video reviews in advertisements, share them on social media, showcase them on your website through Amazeful’s widgets, and more.

Collecting video reviews is tiring and time-consuming if you do it yourself. However, with a tailor-made platform like Amazeful, you can collect and publish video reviews with ease. 

Video review requests are mobile-friendly and responsive. Your customers can easily record a video review from any camera-enabled device. 

To ensure a higher conversion rate, we created friendly automated video review reminders that are sent to your customers who didn’t interact with an earlier request.

Once you’ve got video reviews, they will be one of the most valuable pieces of content you’ll have.

Video reviews will become a big advantage over your competitors and attract more potential customers to your business. Your audience will be able to see the value you offer to your clients through authentic video reviews. 

Start gathering powerful video reviews with Amazeful today! Check our latest specials here. 

Why Are Yelp Reviews Important For A Business?

yelp for business

When it comes to customers, more and more people are turning to online reviews (instead of asking a friend) to decide which product or service to purchase. Reviews are important to customers because they can learn about the experience of others with your business. It is the same word-of-mouth referrals but in the online space. Google, Yelp, and Facebook are the most popular places when you decide where to direct your customers to leave a review. Today we will be talking about Yelp reviews and their positive impact on your revenue and online presence. 

What businesses use Yelp? 

The Yelp platform is a perfect place for local businesses.

It has an extensive list of business categories that you can check here. It includes hotels & travel, restaurants, shopping, home services, financial services, and more. 

This review site fits almost any business. 

Yelp Statistics

Yelp has 73 million unique monthly users on the mobile app and over 100 million unique monthly users on their desktop site. 

  • 69% of users are millennials and Gen X.
  • 45% of customers visit Yelp before making a purchase.
  •  What benefits can your business get from Yelp reviews?

What benefits can your business get from Yelp reviews?

1.Listing on Yelp, it is excellent for SEO (Search Engine Optimization)

Lots of positive reviews can increase your online visibility and local SEO rankings. As a result, your business will show up higher in the search results, and more potential customers will choose you over competitors. 

    2. Improves customer trust

    Having a large number of positive reviews helps earn customer trust and loyalty. For example, people will visit a new restaurant if others say positive things about it. Conversely, if there is no feedback on a place or negative feedback like “the food wasn’t great” or “the service was unprofessional” customers will avoid it. Besides, only 48% of consumers would consider using a business with fewer than 4 stars – which means businesses with ratings lower than 4 are risking losing around half of the potential customers searching online. 

    3. It helps you improve your business 

    You won’t know what you need to improve in your business unless your customers tell you. Сlients feedback is an essential tool that helps you make your business better and grow faster.

    In this case, negative reviews might even be helpful for you because they show what exactly you need to change:

    • whether it’s the quality of goods
    • performance of staff, or food delivery.

    Besides, if you answer negative reviews as quickly as possible and find the solution for the unhappy client – it won’t ruin your online reputation. On the contrary, it might even improve your credibility in the eyes of potential clients because they will see how fast and professional you are in problem-solving. 

    How to generate more positive Yelp reviews? 

    Except for managing Yelp reviews (responding to each review, managing negative reviews, and following up with customers), you need to generate new reviews regularly. 

    Why is it important? 

    Because 73% of consumers only pay attention to reviews written in the past month. It sounds like bad news, but there is always a solution. The secret is straightforward: You have to ask for reviews! 

    The recent survey shows that 72% of customers that were asked to write a review went on to do so. This number looks much more optimistic, right? 

    Few ways of asking for reviews:

    • Via email
    • On a receipt
    • In-person
    • Over the phone
    • On the business card
    • Thought the social media
    • On marketing material

     These methods are all working and worth trying, but if you’re looking for the most effective and time-saving way, you should try a reputation management platform. 

     It has a few features that make it the best solution for review generation:

    1. It integrates with your current CRM or website systems and sends automated review requests (via email or SMS) to your customers. You only need to set up this process once, and you’ll get a regular review flow. 
    2. It sends friendly review reminders to your clients for higher chances to get 5-star reviews.
    3. Once you receive a negative review, it sends it to you privately, so you can solve the client’s problem before it escalates. This way, you can have better control over your online reputation.

    Take advantage of Amazeful today – check our latest specials here.

    How To Attract More Customers To Your Local Business?

    local business

    Customer acquisition might not be the easiest task, but it’s something your business needs to thrive. Clients are the basis of any business, giving you revenue and brand awareness. Even if you build up a loyal customer base, new customers are key to scaling the business for the long term. You can’t always depend on repeat customers because they can move away or do less spending one day. 

    Whether you’re a new business or have been working for years, the following tips might be helpful to get more customers and increase sales. Let’s dive into the details.

    Build a mobile-friendly website

    Bringing new customers starts with building your visibility online. A mobile-friendly site is the foundation of your online visibility. 

    What does mobile-friendly actually mean?

    It means displaying a different ‘version’ of your website to visitors viewing your site from mobile in order to give them a better experience. It’s known that 70% of the whole web is on mobile-first indexing. In terms of SEO, it means that Google indexes the mobile version of your site instead of the desktop one. 

    So if your site isn’t mobile-friendly, it won’t see high rankings. 

    You can quickly test your site’s current mobile friendliness using Google’s free tool.

    Create a Google My Business listing 

    Google My Business is a free online business listing. Claiming your Google My Business profile means you’ll show up in Google maps and Google search results. Google is the most used search engine globally, and nearly half of searches are for local businesses.

    Why does it matter?

    The more complete your business listing is, the higher you will rank in relevant search results. Businesses that claim a Google My Business profile typically receive more clicks and are more likely to attract new customers to their physical location. Besides, Google listing ensures your clients see the correct information about your business when searching for you. 

    Collect more reviews 

    It’s already proven that customer reviews win attention and new clients. Statistics show that the greater part of customers use reviews to determine what products or services to purchase. 

    At the same time, many customers distrust businesses with ratings below four stars, and companies with higher average ratings are more likely to see traffic converted to sales. 

    Asking clients to leave a review can be a winning marketing strategy for your local business. 

    • customer review

    How to engage customers to leave a review?

    • Create an email sequence to follow up with customers and gather writeups about their experience
    • Engage with customers face-to-face and ask for a review in person 
    • Write a short and eye-catching review request on your menu or list of services 

    If you’re looking for a more convenient and time-saving solution, try the reputation management platform. It helps you automate gaining customer reviews. Businesses that automate review requests can often double or triple the review volume. 

    Amazeful sends an automated email or SMS review request to your clients with a link to leave their feedback on review sites like Google, Facebook, Yelp, etc.

    • Automate-Reviews

    It’s not only an automation solution, but it also helps you deal with negative reviews, analyze your online reputation and improve customer experience. 

    Click here to request a demo.

    How To Ask Clients For Google Reviews?

    A clear understanding of how to get reviews on Google is essential for any business’s success. It’s a perfect way to boost search engine optimization, attract new customers and build loyalty. 

    How do you get reviews on Google? Have you ever asked this question? For many businesses, it is a manual process. It takes time and requires patience. But there is an easier, faster, and automated way to get more customer Google reviews.

    This article will help you understand how to start asking for Google reviews painlessly and grow your online reputation. 

    We will discuss:

    • Why should you ask for Google reviews?
    • How to set up Google My Business to start asking for reviews?
    •  How to ask customers for Google Reviews?

    Why should you ask for Google reviews?

    1. Google reviews greatly influence customer behavior. The majority of people read online reviews when they choose a service or a product. The first place they go is Google. If most of your reviews are positive, then more potential clients are likely to choose your business. For this reason, most business owners want to know how to increase google reviews.
    2. Google ranks businesses with fresh and qualified reviews higher in local search. It gives your business credibility and engages more customers. 
    3. Reviews help you understand which areas of your business work well and which need improvement. Not all reviews are fair, but some of them can provide you with valuable information on how to improve your customer experience. Besides, with the Google review management solution, you can easily manage negative feedback and deal with it before it is published on review sites. 

    How to set up Google My Business to start asking for reviews?

    To start receiving more Google business reviews, you need to set up a Google My Business account. It lets you show up in search results when people are looking for your company online. 

    • google my business

    Follow these steps to create and claim your account:

    1. Go to Google My Business.
    2. Click ‘Manage now.’
    3. Provide the basic information about your business (business name, address, website, phone number, etc.).
    4. Request to claim your business. You can do this by locating your Business profile on Google Maps or Google search and requesting to claim it.
    5. Provide information that Google will ask to verify ownership of the business.

     How to ask customers for Google Reviews?

    How to request a google review? A question that worries any business owner. You can find dozens of online articles that tell you how to ask for reviews manually and when and how to ask for customer feedback. All these methods are worth trying, but they don’t guarantee you a regular flow of fresh reviews and take time. When you use Amazeful – a google review management software, you spend your time more effectively and get more positive reviews using an automation solution. 

    How to ask for a google review with Amazeful?

    Your customer will be sent an automated email or SMS to review your business. It is a perfect automation solution to get more reviews posted online, increasing your visibility and attracting more clients. If a customer overlooks your review request, he will be sent a review reminder for a greater conversion rate.

    Why does your business need a Google reputation management platform?

    1. To save your time

    As a business owner, the last thing you have time for is managing review sites and asking for customer feedback. You can hire a person who will do this work for you, but having a google review automation will be cheaper and much more effective for your online reputation. 

    2. To improve your online reputation on Google

    People make decisions about purchases fast – only with one Google search. If your reviews are positive, you’ve likely to attract a new client. If most of them are negative or you have only a few reviews posted on Google, your potential client will move on to your competitor. With Amazeful, you can easily manage your negative reviews. Once you receive a negative review, it will be sent to you privately, and you can find the solution for the client’s problem offline. This way, your negative reviews won’t be posted online, ensuring a greater online reputation on Google. 

    • online reputation

    3. To get more reviews posted on Google 

    With the GMB reviews management solution, you won’t be asking ‘ How to get more Google reviews?’. Once a new client appears in your customer list, he will be sent a review request to share his experience with your business. This way, you will cover all your existing customers, and new reviews will be automatically posted on Google. The more reviews you have posted, the better for your business. You rank higher on Google, get more clients, and your business grows.

    4. To make the process convenient for your client 

    It is essential to make the process of review requests convenient for your client. If the process is hard, long, and requires hundreds of steps, you probably won’t receive a new google my business review. Amazeful makes this process as simple as possible. A few clicks and you get a new review posted on Google. 

    Try Amazeful today – click here for our latest specials. 

    How can Amazeful help you get more reviews?

    Reviews
    Your business reputation will never improve if you don’t work on generating more online reviews. They can boost your local SEO, increase credibility in your business and get more revenue. People always turn to reviews to claim the quality of the services or products. Shop reviews, restaurant ratings, movie reviews, hotel reviews – the list can be endless. It is essential for us because we want to ensure we choose the best quality on the market. For this reason, online reviews should be an essential part of your marketing strategy. 

    This article will be helpful for you if you are:

    • A business owner looking for ways to grow business and increase revenue
    • A service provider or agency looking for ways to provide online reputation services for your clients

    So, how to collect customer reviews?

    The majority of articles suggest simply asking your current customers to leave a review. It sounds easy, but based on our clients’ feedback, businesses don’t regularly ask for reviews because doing it manually and asking each client for review is time-consuming and challenging. 

    The key for efficient review generation is making it comfortable, easy, and quick both for you and your customers. You can achieve this with Amazeful, a reputation management platform that automates the entire process of gaining customer reviews. 

    How can Amazeful help you collect customer testimonials?

    The Amazeful platform makes the process as easy as possible with the help of automation

    Amazeful integrates with your CRM or website to sync your customer database and start sending automated review requests right away. You can select when and how the review request will be sent to your client. It can be sent immediately (once a new customer appears in the database) or in a few hours. Sometimes clients can miss your review requests because of tens of emails and SMS they get every day. In this case, you can send a follow-up invitation and remind a client about yourself in a friendly way. 

    This process is simple, easy to set up, and beneficial for any business. 

    • You use the magic of automation and don’t waste time asking the customer to leave a review manually
    • It increases the number of new reviews posted each month. Your business will grow and get more revenue
    • Review reminders ensure a higher chance to get more 5-star reviews for your business

    It’s an excellent solution for business owners and marketing agencies who want to grow their clients’ businesses.  Amazeful also provides white-label online reputation services. You can manage all of your clients from one powerful, white-labeled dashboard branded with your company name and logo. Check the details of our reputation management reseller program here.

    automated review requests

    Amazeful integrates with sites that are important for your business

    When it comes to reviews, the platform where they are posted matters. Amazeful integrates with tens of review websites that your potential customers regularly visit to check your business reputation. You can choose where to send customers to leave a review when you set up follow-up automation.

    The most popular place for posting reviews is Google. It has 86.9 billion total monthly visits. So having automated google reviews posted means more potential clients will choose your business. 

    Having more reviews has other benefits, such as a higher ranking for local SEO, a big credibility boost, and better online exposure.

    Amazeful integrates both with review sites and social media platforms. Working on Facebook reputation management has huge benefits for your business:

    • Boost credibility
    • Increase organic reach
    • Get new clients with the power of positive reviews

     With the help of Amazeful, you can post reviews on the most popular social media platform and build transparent communication with existing and new clients. 

    • Facebook reputation management

     Conclusion

     Having a regular flow of fresh online reviews gives you a huge advantage and helps you be ahead of your competitors. However, it is almost impossible to do it effectively without an automation solution.

    Amazeful can do this work for you and manage all the stages of review generation. Using Amazeful streamlined review request process, you will follow up all your customers and get the reviews your business needs.

     Check the effectiveness of Amazeful reputation management today – Click here for our latest specials.

    How can Amazeful help with online business reputation management?

    Your business is always under the spotlight when it comes to online reputation. No matter what business you own, potential customers start their first interaction with you through an online search. What they find about you has to make a positive impression; otherwise, you lose customers and money. That’s why working on your online business reputation management is fundamental to your success and growth. 

    What do we mean when we talk about online reputation management?

    It is the process of creating and managing what is said about you online. Based on this, potential clients will perceive your business in a positive or negative light. It includes online reviews on Google, TripAdvisor, Yelp, and other review sites and comments on social media.

    Can I manage online reputation for business myself? 

    Yes, you can, but it requires a lot of time, money, and energy. You have to spend hours each day to ask your customers for new online reviews, monitor negative feedback, analyze each review to understand your business weaknesses. Instead, you can invest in an internet reputation management company like Amazeful to automate these processes and free up your time so you can spend it on improving other parts of your business. 

    What businesses need online reputation management?

    In fact, all business needs to work on their online reputation, doesn’t matter if it’s a small local business or a big international company. Large multinational business reputation works the same as Small business reputation management just needs a lot more human resources to manage

    Online brand reputation management services

    Amazeful can help you work with reputation management reviews much more efficiently, save your time & money.

    Let’s dive into a few ways a reputation management company can help your business:

    Generate fresh customer reviews 

    Customers trust people, not brands. That’s why your business needs more positive and fresh reviews online from your actual customers. This way, you will attract more new customers, increase trust in your brand and rank higher in Google search (which means more potential clients will find you online). 

    Amazeful reputation management platform is a perfect solution to automate the process of gaining customer reviews. It integrates with your customer relationship management system (CRM) or website and sends automated review requests to your customers (via email or SMS). 

     What benefits do you get?

    • With automation, you get more reviews posted online, increasing your online visibility and attracting more customers.
    • You can direct your clients to any review site like Google or Facebook. Amazeful also connects with any sites that matter to your business, including industry-specific ones. In summary, you can select where to send your customer to leave a review and increase your rating on different review sites that are significant for your business growth.
    • A customer can overlook your review request because he receives tens of emails every day. In this case, friendly review reminders will be your best automation tool for a greater conversion rate. 

    Manage negative reviews

     An essential part of online reputation services is managing negative reviews. Negative feedback definitely can ruin your business’s online reputation; that’s why you must work on it. You can’t wholly avoid negative reviews, but with Amazeful, you can minimize the number of negative feedback posted about your business online. 

     How does it work?

    The Amazeful platform can survey your customers to see what they think about your business before they get asked to leave a review. Once you receive negative feedback, the system will forward you that information so you can deal with it asap and mitigate the issue offline. 

    94% of consumers say that bad reviews have convinced them to avoid a business. Before negative feedback drives your customers away, invest in a reputation management platform. Check our amazing specials and discounts 

    Review monitoring and analytics

    Online reputation management services are not only about collecting reviews but also about reports and analytics. To stay on top of your online reputation, you need to monitor what customers say in reviews and what ratings you have. It’s hard to go through every single review site and check each customer’s feedback. 

    With Amazeful, you get a simple and powerful dashboard with all reviews you received and overall ratings. With a centralized dashboard, it’s easier to monitor your online reputation and improve your business. You have all your negative and positive reviews in one place, and you can analyze feedback faster and define what business processes need improvements to increase customer experience. 

    Share your best reviews on social media or your website

     Reputation management services like Amazeful are a great social sharing tool by allowing you to display an aggregation of all your reviews on your website with the help of widgets. Whenever you get a 5-star review, Amazeful allows you to share it automatically on social media platforms like Facebook, Twitter, and more. You can do the same on your website with easy-to-use website widgets. Showing customer testimonials on your site establishes credibility in potential clients’ eyes and increases the conversion rate.

    Try Amazeful today

    Social Proof: Why is it essential for your business?

    Have you ever purchased a product or service after a recommendation from somebody else? That is social proof in action. People strive to fit with the rest of the crowd, and it’s not just a marketing idea – it’s a proven psychological theory. We are social animals. That’s why the actions and recommendations of others influence our decisions in a variety of ways, including our purchasing behavior. 

    In marketing, social proof offers a massive variety for growth and sales. Therefore, entrepreneurs implement this psychological theory into a marketing strategy to influence purchasing decisions. 

    When people shop, they look for reviews and recommendations of others before making a purchase. That’s why reviews are one of the most vital social proof forms to generate sales for any business.

    How to use social proof in your business?

    1. Generate more reviews and testimonials 

    91% of consumers read online reviews before making a purchase. That’s why it is essential to generate positive customer reviews and make them visible to potential clients. 

    Reviews help potential customers understand the quality of your products and get to know your business better from the experiences of others. The more 5-star ratings you get, the more likely the next potential client will choose you over competitors. 

    Thankfully, there are tools that you can use to generate more positive reviews without spending lots of time. For example, Amazeful helps you collect reviews automatically and post them on review sites that matter for your business. By having current and ongoing positive reviews, your business will show up at the top of Google search, and more customers will choose you. 

     2. Display testimonials on your website

    To increase the conversion rate on your site, you have to include testimonials from other clients. 63% of shoppers are more likely to purchase from websites with reviews. Therefore, simply having a customer reviews section can be enough to earn visitors’ trust. It is proof that you have real customers and your business is legitimate. Besides, a good customer testimonial can explain the benefits of your product or service. 

    The Amazeful platform can help you embed your testimonials on your website, no programming knowledge is required. One of the platform’s features is a website widget that will display your latest and greatest reviews. Click here to get a 7-days trial version. 

    3. Cultivate user-generated content

    User-Generated Content is text, photos, and videos created by individual people (not brands) and published on social media. It influences purchasing decisions and increases trust, the same as reviews do. Fifty-six percent of consumers said user-generated content was the content they most wanted to see from brands. 

    How to evolve UGC? For example, create a branded hashtag on Instagram or Twitter and encourage users a chance to be featured. Another way is to create a social buzz as Coca-Cola did with its ‘Shake a Coke’ campaign. 

    Coca-Cola swapped out its logo with random names for the campaign, enabling fans to find their names. As a result, ‘Shake a Coke’ became a highly shareable promotion hugely successful in 50 countries all over the world.

    Statistics Reference Material