Competent marketers know that the most valuable asset for any business are satisfied customers.
Even if you create the most qualitative product on the market, it doesn’t mean you have enough credibility from potential clients. However, when your satisfied clients share authentic reviews about your product it attracts more clients and makes your business reliable.
What is better than regular clients’ reviews? Only video reviews. Videos are the most entertaining and engaging content type that exists. They are preferred by 79% of the people to find about the company or product.
Unlike video reviews, text reviews are easier to collect and display. Text reviews with no details about the customer or anonymous reviews may not seem real, even if they are written by real people. Video reviews are harder to fake and add a feeling of authenticity, much more than audio or text reviews. Besides, video reviews perform better on websites and show higher conversion rates, than any other review type.
The Amazeful platform handles the capturing and sharing of your video reviews so you can build trust and transparency with your prospects. In minutes you can collect video reviews from your customers without any technical knowledge.
Why should you be using video reviews?
- Video reviews get a 35% higher conversion rate than standard reviews.
- 2 out of 3 people would like to make a purchase after watching a review video.
- 59% of users prefer watching videos over reading text.
- Video triggers emotions. When a customer is thankful and enjoys using a product, a potential client will feel it through the video too.
With Amazeful, you can automatically request video reviews from your happiest clients and get notified when a new review comes in.
How does it work?
- The customer will be sent an automated email or message with a request to review your business.
- The email or SMS request will include a link that a customer can use to record a video directly in their browser on their phone, laptop, or computer which is sent to your dashboard.
- You can use collected video reviews in advertisements, share them on social media, showcase them on your website through Amazeful’s widgets, and more.
Collecting video reviews is tiring and time-consuming if you do it yourself. However, with a tailor-made platform like Amazeful, you can collect and publish video reviews with ease.
Video review requests are mobile-friendly and responsive. Your customers can easily record a video review from any camera-enabled device.
To ensure a higher conversion rate, we created friendly automated video review reminders that are sent to your customers who didn’t interact with an earlier request.
Once you’ve got video reviews, they will be one of the most valuable pieces of content you’ll have.
Video reviews will become a big advantage over your competitors and attract more potential customers to your business. Your audience will be able to see the value you offer to your clients through authentic video reviews.