12 Tricks to Increase Google Reviews in 2023

Here are the 12 best ways to get more Google reviews:

  1. Make Sure You Have a Google My Business Account
  2. Ask Your Customers for Reviews
  3. Make it Easy to Leave a Review
  4. Automate the Google Reviews Follow-Ups
  5. Address Negative Reviews ASAP
  6. Use QR Codes to Boost Google Reviews
  7. Link Out to Your Google Reviews Page From Your Website
  8. Invest in a Reputation Management Platform
  9. Provide Service Worthy of Reviews
  10. Setup Google My Business
  11. Optimize your Google My Business listing
  12. Google Reviews FAQ

So, how to increase Google reviews?

To fully comprehend the advantages of enhancing our Google reviews, it’s important to first understand why it’s essential to increase them. Therefore, before delving into strategies to increase Google reviews, let’s take a look at the benefits that come with improving them.

The benefits of increasing your Google Reviews

Increase Google Reviews

Increasing Google reviews can have numerous benefits for businesses. Firstly, it can enhance their online reputation and credibility, making them more attractive to potential customers. Positive reviews can also improve search engine rankings, as Google sees them as an indication of trust and relevance.

Moreover, higher review volumes can lead to increased visibility, as more reviews generate more user-generated content, which can improve organic search rankings.

Additionally, customer reviews can provide valuable feedback to businesses, helping them identify areas for improvement and tailor their services to meet customer needs. Overall, increasing Google reviews can be a powerful tool for businesses looking to grow their online presence and attract new customers.

Some of the benefits of increasing your Google reviews:

  1. Improved visibility: Google reviews can help improve your business’s visibility in search results, making it easier for potential customers to find your website. Google often shows businesses with high ratings and more reviews first, making it a great way to boost your online presence.

  2. Increased trust and credibility: Positive reviews can help establish trust and credibility with potential customers, as they provide social proof that your business is reputable and reliable.

  3. Increased click-through rates: Positive Google reviews can increase click-through rates to your website. When potential customers see high ratings and positive reviews, they are more likely to click through to your website, increasing the chances of conversion.

  4. Higher conversion rates: Positive reviews can increase the likelihood of website visitors converting into customers. When potential customers see positive reviews, it helps establish trust and credibility, which can lead to increased conversion rates.

  5. Increased engagement: Google reviews can increase user engagement on your website. Customers who leave reviews are more likely to visit your website again and engage with your brand.

  6. Customer feedback: Reviews provide valuable feedback on your business’s products or services, helping you identify areas of improvement and address customer concerns.

  7. Competitive advantage: Having more positive reviews than your competitors can give you a competitive advantage and help you stand out in a crowded market.

  8. Social signals: Google considers social signals, including reviews, when ranking websites in search results. Positive reviews and high ratings can send a strong signal to Google that your website is relevant and authoritative in your industry.

  9. Setup Google My Business: Setting up a Google My Business account is a crucial step for any business looking to increase its Google reviews. By taking the time to set up and optimize your Google My Business page, you can boost your online presence and increase your chances of attracting new customers.
  10. Optimize your Google My Business listing: Optimizing your Google My Business listing is an effective way to increase your Google reviews.

Overall, increasing your Google reviews can significantly impact website SEO and ranking. In addition, encouraging customers to leave reviews and providing excellent customer service can help improve your online reputation, increase visibility, and ultimately drive more traffic and revenue to your website.

 

How to get more reviews

But how to get more reviews?

Let’s discuss this in the following article.

1. Make Sure You Have a Google My Business Account

You first need to ensure you have a valid Google My Business (GMB) page setup for your business. GMB is an essential marketing tool for any company. With Google My Business, you can set up your business profile, so clients can call you, make reservations, find your address, and, most important – leave Google reviews. In addition, business Profiles appear in Google Maps and the local results of Google Search.

To create a Google My Business account, you need to provide some basic information about your business, such as:

  1. Business name: The name of your business as you want it to appear in Google Maps and other Google products.

  2. Business category: The category or categories that best describe your business.

  3. Business address: Your physical address, where customers can visit your business.

  4. Service area: The geographic area where you offer your services.

  5. Business phone number: A phone number that customers can use to contact your business.

  6. Business website: Your business’s website URL.

  7. Business hours: The hours during which your business is open.

Your listing will still show up if it doesn’t contain all these items. However, if you have a fully optimized listing, this will increase your ranking abilities. Check our optimization guide.

Please see our guide to learn how to setup your Google My Business page for the first time.

2. Ask Your Customers for Reviews

Asking for reviews is one of the most straightforward and effective ways to receive a Google review from satisfied customers.

You can simply ask your customers in person or over the phone to leave a review for your business.

It is a good practice to train your staff to request all customers to leave a rating for your business on your Google reviews page, which can help generate more reviews.

It’s that easy!

Asking for reviews may seem uncomfortable at first, but it’s important to remember that most people enjoy sharing their opinions, and they may not be aware that they have the opportunity to do so.

The importance of asking customers for reviews

You are probably already familiar with the influence of Google customer reviews, based on your own shopping experiences. When considering a purchase, you may have checked reviews to compare products or services and followed through only after reading positive Google reviews from other customers.

 

This highlights the significance of reviews as 84% of consumers trust online reviews, and the opinions of others can heavily influence their decision-making.

Your next question might be: How to ask customers for reviews?

To help, we’ve compiled a list of 12 actionable ways to ask for Google reviews. Follow this link. 

3. Make it Easy to Leave a Review

Customers are more likely to leave a review if it’s easy and convenient for them to do so.

Nonetheless, many people are busy and leaving a review can be time-consuming. You can make it easier for your customers by creating a simple template that they can quickly fill out, which can help streamline the process.

Here are some tips for building an effective review request:

  1. Personalize your request: Use the customer’s name, and be specific about their experience with your business.

  2. Keep it brief: Make your request short and to the point. Customers are more likely to leave a review if the request is not too long.

  3. Be timely: Ask for a review soon after the customer has had an experience with your business, while it is still fresh in their mind.

  4. Provide a link: Make it easy for customers to leave a review by providing a direct link to your Google My Business page or the platform where you want them to leave a review.

  5. Use a clear call-to-action: Encourage customers to leave a review by using a clear call-to-action, such as “We would really appreciate it if you could take a moment to leave a review for us.”

  6. Show gratitude: After a customer leaves a review, make sure to thank them. It’s important to show your customers that you appreciate their feedback and value their opinion.

You can experiment with various email and message templates to identify the most effective ones for your business. One way to do this is by using a template creator available on platforms like Amazeful. It is a review automation platform that enables you to customize your message and email review requests to match your brand’s style and voice. With Amazeful, you can tailor your invitations to suit your preferences and branding.

Amazeful has a variety of features that can boost your Google reviews and online reputation. Check this article to know how can Amazeful help you get more reviews. 

4. Automate the Google Reviews Follow Ups

Automating Google reviews follow-ups can be a time-saving and effective way to engage with customers and encourage them to leave feedback. Here are some steps you can take to automate the process:

  1. Set up an automated email campaign: Use an email marketing tool to set up a series of automated emails to follow up with customers who have made a purchase or used your services. Include a link to your Google My Business page and encourage customers to leave a review.

  2. Use a chatbot: You can also use a chatbot on your website or social media platforms to ask customers if they would like to leave a review. The chatbot can provide a direct link to your Google My Business page and make the process easy for customers.

  3. Use a review management tool: Amazeful is a review management tool available to help you automate the process of following up with customers and managing your online reputation. Amazeful can help you track your reviews, respond to feedback, and automate review requests.

By automating your Google reviews follow-ups, you can save time and improve your online reputation. Remember to be responsive to customer feedback and use it to improve your business.

5. Address Negative Reviews ASAP

Addressing negative reviews is an important part of reputation management. Responding to negative reviews shows that you care about your customers and are willing to address any issues they may have had.

HOW DO YOU ADDRESS BAD REVIEWS? SHOULD YOU ADDRESS THEM?

In short, YES, you absolutely should address them.

Do not let a bad review linger on your Google My Business profile for everyone to see.

The standard way.

It is hard not to get emotional when you receive a negative review.

  1. Respond promptly: Respond to negative reviews as soon as possible, preferably within 24-48 hours. This shows that you are attentive to your customers and value their feedback.

  2. Stay calm and professional: When responding to negative reviews, it’s important to remain calm and professional. Avoid getting defensive or angry, as this can escalate the situation.

  3. Acknowledge the issue: Start your response by acknowledging the issue the customer has raised. Let them know that you take their feedback seriously and that you are sorry for any inconvenience they may have experienced.

  4. Offer a solution: After acknowledging the issue, offer a solution to the customer’s problem. This could be a refund, a discount, or any other action that would help to resolve the issue.

  5. Follow up: After offering a solution, be sure to follow up with the customer to make sure they are satisfied with the outcome. This can go a long way in restoring the customer’s trust and confidence in your business.

Negative reviews can actually be an opportunity to show your commitment to customer satisfaction. By responding promptly, remaining calm and professional, and offering a solution, you can turn a negative experience into a positive one.

Remember, the client can change the rating of a review if his issue has been solved. We have seen our clients turn a 1-star review into a 5-star review just by keeping their cool and making things right.

The Amazeful way.

When it comes to responding to negative reviews, it can be difficult to remain objective and unemotional. However, using a platform like Amazeful can help to take the emotional factor out of the equation.

With Amazeful, you can create 5-6 templates for negative review replies, so you have pre-written responses that can be easily customized for specific situations. You can then turn on the auto-reply feature, which will automatically select the most appropriate response for the review in question.

Once the auto-reply is sent, you will receive an email notification with the review and the reply that was sent. This can help you stay up-to-date with your reviews and ensure that each negative review is addressed in a timely and appropriate manner.

By automating the review response process, you can save time and reduce the stress of having to respond to negative reviews on your own. Additionally, having pre-written templates for responses can help ensure that your replies are professional, objective, and consistent across all reviews.

6. Use QR Codes to Boost Google Reviews

QR codes can be a powerful tool to boost Google reviews for your business. Here are the steps you can take to use QR codes to encourage customers to leave reviews:

The easiest option is not always the best as using free QR code generators has a few drawbacks.

  1. Google My Business: Create a Google My Business account if you haven’t already done so.
  2. Generate a QR code: Use a free online QR code generator to create a QR code that links directly to your Google My Business page. You can also use a URL shortener to make the URL link code shorter and more user-friendly.
  3. Print the QR code: Print the QR code on your business cards, brochures, flyers, and any other marketing materials that you distribute to customers.

  4. Display the QR code: Display the QR code in a prominent location in your store or office. You can also add it to your website or email signature.

  5. Encourage customers to leave a review: Train your staff to ask customers to leave a review by scanning the QR code. You can also include a call-to-action on your marketing materials, such as “Scan this code to leave a review and let us know how we’re doing!”

  6. Respond to reviews: When customers leave reviews, make sure to respond to them promptly and thank them for their feedback. This shows that you value their opinion and can help encourage more reviews in the future.

 

While free QR code generators can be a convenient and cost-effective way to create QR codes, they also have some potential disadvantages:

  1. Limited functionality: Free QR code generators may have limited features compared to paid options. This could include restrictions on the number of QR codes you can create or a lack of customization options.

  2. Watermark or branding: Some free QR code generators may include watermarks or branding on the generated QR code, which can make your marketing materials look unprofessional.

  3. Security risks: Free QR code generators may not have the same level of security measures as paid options, which could potentially put your business and customers at risk of data breaches.

  4. Lack of customer support: Free QR code generators may not offer customer support or have limited support options, which can be frustrating if you encounter any issues or have questions.

  5. No tracking or analytics: Free QR code generators do not provide a tracking option, which means you cannot track the performance of your QR code and determine if anyone has scanned it. As a result, you may not have any insights into whether your QR code strategy is effective or not.

  6. Inability to update the link: If you need to change or update the review link, you will often have to generate a new QR code. This can be problematic if you have already distributed the original QR code on all of your marketing materials.

It’s important to weigh the benefits and drawbacks of using a free QR code generator and consider your business needs before deciding whether to use one or opt for an alternative solution.

Alternatives to free QR code generators with tracking and analytics for boosting your Google Reviews

If you’re looking for an alternative to free QR code generators that offers tracking and analytics, here are some options to consider:

  1. Marketing & Reputation Management Platforms: Some reputation management platforms like Amazeful offer advanced QR code features like customization, tracking, and analytics. These platforms offer more than just QR code generation, and can be used for other marketing purposes such as SMS and email marketing.
  2. QR Code Management Platforms: There are several QR code management platforms available that offer advanced features, including analytics, tracking, and customization. These platforms typically require a subscription fee but offer more features and security.

By using these alternative solutions, you can generate QR codes with advanced features and tracking capabilities, giving you insights into the performance of your Google Reviews campaigns. It’s important to consider your business needs and budget before choosing a solution that works best for you.

7. Link Out to Your Google Reviews Page From Your Website

Linking your Google Reviews page to your website is a simple process that can encourage customers to leave reviews and help improve your online reputation.

First, navigate to your Google My Business page and copy the URL for your Reviews section. Then, open the HTML code of your website and insert an anchor text link in a prominent location, such as the header or footer. The anchor text should be something like “Leave a review” or “Check out our reviews.”

Finally, test the link to ensure it works properly and update your website as needed. By making it easy for customers to access your Google Reviews page, you can increase the likelihood of receiving more positive reviews and improving your overall online presence.

Linking your Google Reviews page to your website can have several benefits for your business, such as:

  • Improving your online reputation: Having positive reviews on your Google My Business page can help build trust with potential customers, and by linking to it from your website, you are making it easier for them to find and read those reviews.
  • Increasing customer engagement: By providing a direct link to your reviews page, you are encouraging customers to leave feedback about their experiences with your business. This can help you better understand your customers’ needs and preferences, and can also help you identify areas where you need to improve.
  • Boosting search engine rankings: Google considers the quantity and quality of reviews when determining search rankings, so having more positive reviews can help improve your website’s visibility in search results.

When adding a link to your Google Reviews page on your website, keep in mind the following tips:

  • Use an anchor text that clearly communicates the purpose of the link, such as “Leave us a review” or “Read our customer reviews.”
  • Place the link in a prominent location on your website, such as the header or footer.
  • Test the link to ensure it works properly and update it as needed.
  • Encourage customers to click on the link by including a call-to-action that invites them to share their feedback.
  • Monitor your reviews regularly and respond promptly to any feedback, positive or negative. This can show customers that you value their opinions and are committed to providing excellent service.

8. Invest in a Reputation Management Platform

Investing in a reputation management platform is an effective way to boost your Google reviews. Reputation management platforms are specifically designed to help businesses monitor and manage their online reputation, including their Google Reviews. These platforms use advanced algorithms and analytics to monitor reviews, track performance, and provide insights into how to improve your reputation.

Some key benefits of investing in a reputation management platform include:

  1. Automated monitoring: Reputation management platforms automatically monitor your Google Reviews, alerting you to new reviews, and providing you with an overview of your online reputation.

  2. Advanced analytics: Reputation management platforms use advanced analytics to track the performance of your Google Reviews, giving you insights into what’s working and what’s not.

  3. Review management tools: Reputation management platforms often include review management tools that make it easier to respond to reviews, manage negative feedback, and encourage customers to leave positive reviews.

  4. Customized reporting: Reputation management platforms provide customized reporting, allowing you to track key performance metrics over time and gain insights into how to improve your online reputation.

  5. Integration with other platforms: Many reputation management platforms integrate with other platforms, such as social media and email marketing tools, making it easier to manage your online presence across multiple channels.

By investing in a reputation management platform, you can take a proactive approach to managing your online reputation and improve your Google Reviews. It’s important to research different platforms and choose one that meets your business needs and budget.

You may want to check out the Amazeful reputation management platform.

9. Provide Service Worthy of Reviews

Providing a high-quality service or product is one of the most effective ways to encourage customers to leave positive reviews on Google. When customers are happy with their experience, they are more likely to take the time to write a review and share their positive experience with others.

Here are some tips to provide a service worthy of reviews:

  1. Offer exceptional customer service: Make sure that your staff is well-trained and provides excellent customer service. Respond promptly and professionally to all customer inquiries and complaints.

  2. Provide excellent customer service: Train your staff to provide excellent customer service, including being friendly, helpful, and responsive to customer needs.

  3. Offer high-quality products or services: Ensure that the products or services you offer are of high quality and meet or exceed customer expectations.Use high-quality materials, test your products regularly, and seek customer feedback to improve your products.

  4. Simplify the customer experience: Make the customer experience as simple and easy as possible. Streamline your checkout process, provide clear instructions and guidelines, and offer support and assistance when needed.

  5. Personalize the customer experience: Try to personalize the customer experience as much as possible, by addressing customers by name, remembering their preferences, and providing personalized recommendations.

  6. Go the extra mile: Go above and beyond for your customers. Offer small tokens of appreciation, such as a discount on their next purchase or a personalized note of thanks. Small gestures can make a big difference in the customer experience.

  7. Listen to your customers: Make sure you listen to your customers and address any concerns or issues they have in a timely manner. Showing that you care about your customers’ satisfaction can go a long way in earning positive reviews.

By providing a high-quality service or product, you can create a positive experience that encourages customers to leave positive reviews on Google. Remember to monitor and respond to all reviews, both positive and negative, as this demonstrates that you value and appreciate customer feedback.

10. How to Setup Google My Business?

To get started with Google Reviews you will need to setup Google My Business. Setting up a Google My Business (GMB) account is a crucial step in managing your online presence and improving your Google Reviews.

To learn how to optimize your Google My Business listing please check this link.

Here’s a step-by-step guide on how to set up a GMB account:

  1. Sign in to Google: Sign in to your Google account, or create one if you don’t already have one.

  2. Go to Google My Business: Go to the Google My Business website (www.google.com/business) and click “Manage now” to get started.

  3. Add your business: Enter your business name, address, and phone number. If your business has multiple locations, you can add them here as well. If you want to run a service-based business and don’t want to display your physical address please read the section below on how to achieve that.

  4. Select a category: Choose a category that best represents your business. This will help customers find you when searching for businesses in your industry.

  5. Verify your business: Google will need to verify that you are the owner of the business. To get your business listing on Google My Business (GMB) verified and live, you will need to complete the verification process. This can either be a quick phone call or by receiving a postcard in the mail. It’s important to follow the verification method provided to ensure your listing is fully verified and visible to potential customers.

  6. Optimize your profile: Once your business is verified, you can optimize your GMB profile by adding photos, a description of your business, hours of operation, and other relevant information.

  7. Monitor and respond to reviews: Regularly monitor and respond to reviews on your GMB profile, both positive and negative. This shows that you value customer feedback and are committed to providing excellent service.

By setting up a Google My Business account, you can increase your visibility on Google, improve your online reputation, and encourage customers to leave positive reviews. It’s important to regularly update and optimize your profile, as well as actively manage and respond to reviews.

Hiding your physical address.

If you run a service-based business and don’t want to display your physical address on Google My Business (GMB) but still want to appear on Google Maps in the relevant area, you can hide your address by following these steps:

  1. Sign in to Google My Business and go to the “Info” tab.

  2. Click on the address field and select “Clear address.”

  3. Next, click on the option that says “Yes” when asked if you deliver goods and services to your customers.

  4. Enter the service area or areas that you serve, such as specific zip codes, cities, or regions.

  5. Choose the radius of your service area, if desired.

  6. Click “Apply” to save your changes.

By hiding your address, your business will still appear on Google Maps and search results, but the exact address won’t be visible to the public. This can be useful for businesses that operate from home, or for those that offer services at the customer’s location, such as a plumber or electrician. Remember to keep your service areas updated and accurate, as this will help customers find you more easily.

11. How to optimize your Google My Business listing?

Optimizing your Google My Business (GMB) listing is essential for improving your online presence and attracting more customers. Here are some steps you can take to optimize your GMB listing:

  1. Claim and verify your listing: If you haven’t already done so, claim your GMB listing and verify your business information. This will ensure that your business information is accurate and up-to-date.

  2. Complete your profile: Fill out your GMB profile with accurate and detailed information about your business, including your business name, address, phone number, website, hours of operation, and a description of your business. Also, add high-quality photos and videos to showcase your products or services.

  3. Get more reviews: Encourage customers to leave reviews on your GMB listing by providing excellent customer service and asking for feedback. Respond to all reviews, positive or negative, to show customers that you care about their opinions. Alternatively you can use a reputation monitoring platform like Amazeful to automate Google reviews requests.

  4. Use Google Posts: Google Posts allow you to publish updates, promotions, or events directly on your GMB listing. This can help attract more customers and keep your profile up-to-date.

  5. Use keywords: Use relevant keywords in your business description, posts, and reviews to help your GMB listing appear in search results for those terms.

  6. Monitor your insights: Use the insights provided by GMB to track how customers are finding and interacting with your business on Google. This can help you make informed decisions about how to optimize your listing and improve your online presence.

By following these tips, you can optimize your GMB listing and attract more customers to your business.

12. How to Google Reviews FAQ

If you’re looking to increase the number of Google reviews for your business, there are a few effective strategies you can implement. One of the best ways is to encourage customers to leave reviews by following up with them after their visit and asking for their feedback.

This can be done through email or SMS with a link to your Google My Business page to make the process easy for customers, or you can automate the process with a platform like Amazeful. You can also display review requests on your website and social media pages to prompt customers to share their experiences. Offering excellent customer service and a positive experience can also increase the likelihood of receiving positive reviews.

Remember to monitor your reviews regularly and respond promptly to any negative feedback to show your commitment to providing the best experience possible. By implementing these strategies, you can increase your Google reviews and attract more customers to your business.

If you want to boost reviews on Google and increase your online reputation, there are several strategies you can implement.

First and foremost, it’s important to encourage customers to leave reviews by following up with them after their visit and asking for feedback. You can do this through email or SMS and provide a link to your Google My Business page, making it easy for customers to leave a review, or you can automate the process with a platform like Amazeful. Displaying a review request on your website or social media pages can also encourage customers to share their experiences.

To boost reviews, you should also provide excellent customer service and a positive experience, which increases the likelihood of receiving positive reviews.

Finally, monitoring your reviews regularly and responding promptly to any negative feedback is important to show your commitment to providing the best experience possible. By implementing these strategies, you can boost your reviews on Google and attract more customers to your business.

Improving reviews on Google is an important strategy for businesses looking to enhance their online reputation. One effective way to achieve this is by providing excellent customer service and ensuring a positive experience for customers.

Encouraging customers to leave reviews by following up with them after their visit and providing a direct link to your Google reviews page can also help to improve reviews on Google. Displaying a clear and compelling review request on your website or social media pages can also encourage customers to share their experiences. It’s essential to make the process as easy as possible for customers, ensuring they can leave a review with minimal effort.

Monitoring reviews regularly and responding promptly to negative feedback can also show customers that you value their opinions and are committed to providing the best possible experience. By implementing these strategies, you can improve your reviews on Google and build a strong online presence for your business.

If you’re looking to increase your reviews on Google, there are several strategies you can implement. First, ensure you have a complete and accurate Google My Business profile, including updated contact information and business hours. This makes it easy for customers to find and review your business.

Encouraging customers to leave reviews is also crucial. You can do this by following up with customers after their visit and asking them to leave a review via email or SMS with a link to your Google My Business page, or you can automate the process with a platform like Amazeful.

Additionally, you can display a review request on your website or social media pages to encourage customers to share their experiences. Providing excellent customer service and a positive experience can also increase the likelihood of receiving positive reviews.

Finally, respond promptly to any negative feedback to show that you value your customers and are committed to providing the best experience possible. By implementing these strategies, you can increase your reviews on Google and build a strong online presence for your business.

Improving your Google ratings can be achieved through several effective strategies. First and foremost, providing excellent customer service and creating positive customer experiences can increase the likelihood of receiving high ratings.

Encouraging customers to leave reviews by following up with them after their visit and providing a simple and seamless process for leaving reviews can also improve your Google ratings. Responding promptly to negative feedback and addressing any issues can demonstrate your commitment to providing the best experience possible and improving your overall ratings.

Additionally, optimizing your Google My Business profile with accurate and updated information and using relevant keywords can also improve your visibility and increase your ratings. By implementing these strategies and monitoring your online presence regularly, you can improve your Google ratings and attract more customers to your business.

If you’re looking to increase Google Business reviews, several effective strategies should be considered. One approach is to follow up with your customers after their visit and encourage them to leave a review on your Google My Business page. You can do this by sending a link to your page through email or SMS, making it easy for customers to provide feedback, or you can automate the process with a platform like Amazeful.

Another tactic is to provide exceptional customer service and create a positive experience that motivates customers to leave positive reviews. Displaying a short and compelling review request on your website and social media pages can also help you receive more reviews.

Monitoring your reviews regularly and promptly responding to negative feedback demonstrates to customers that you value their experiences and are dedicated to providing excellent service. By implementing these strategies, you can increase your Google Business reviews and attract new customers to your business.

To get better Google reviews, providing excellent customer service and a positive experience to your customers is essential. Happy customers are more likely to leave positive reviews about their experiences.

Another effective strategy is encouraging customers to leave reviews by following up with them after their visit. You can do this through an email or SMS with a link to your Google My Business page, making it easy for customers to leave feedback, or you can automate the process with a platform like Amazeful. Additionally, displaying a short and compelling review request on your website or social media pages can also increase the number of reviews you receive.

Responding promptly to any negative feedback is also crucial, as it shows that you take customer feedback seriously and are committed to addressing any issues. By implementing these tactics, you can get better Google reviews and improve your online reputation, attracting new customers to your business.

The easy way to increase Google reviews

Leverage the power of consumer trust by encouraging your customers to leave reviews on your Google Business listing. It’s a known fact that potential customers trust reviews from strangers just as much as personal recommendations. Make the process of leaving a review as effortless as possible for your customers, and you’ll see an increase in the number of Google business reviews for your business. With more reviews on your listing, you’ll enjoy improved ranking, enhanced reputation, and increased revenue potential. So, don’t hesitate to ask your satisfied customers to leave a review and help attract new business.

To sum it all up, here are the 12 best ways to get more Google reviews:

  1. Make Sure You Have a Google My Business Account
  2. Ask Your Customers for Reviews
  3. Make it Easy to Leave a Review
  4. Automate the Google Reviews Follow-Ups
  5. Address Negative Reviews ASAP
  6. Use QR Codes to Boost Google Reviews
  7. Link Out to Your Google Reviews Page From Your Website
  8. Invest in a Reputation Management Platform
  9. Provide Service Worthy of Reviews
  10. Setup Google My Business
  11. Optimize your Google My Business listing
  12. Google Reviews FAQ

Conclusion

Improving your Google Business reviews can be a straightforward process if the right steps are taken. Customer reviews are crucial for businesses as they have the potential to make or break a customer’s decision to choose you over a competitor. In fact, a difference of even half a star can be the deciding factor.

Additionally, Google reviews are one of the top local SEO ranking factors, making them essential for businesses to improve their online visibility.

In 2023, having positive reviews on Google has become a necessity for businesses, as customers often search for companies on Google or Google Maps. Fresh and positive reviews on Google can significantly help in attracting new customers and promoting your brand. It’s important to note that negative reviews can also have an impact on your business, so it’s essential to address any negative feedback and resolve issues to maintain a positive reputation.

The Importance Of Facebook Reviews For Local Business in 2022

Facebook reviews

Facebook reviews are essential for any local business since the majority of potential customers visit business pages to read reviews and check if other customers recommend them. Depending on the character of published reviews, potential customers decide whether to choose your business or go with your competitor. 

It means that local business owners should pay more attention to their Facebook reviews and recommendations. Just imagine how powerful the positive reviews can be. It is a great opportunity to start selling to new customers with the help of existing, satisfied customers. 

In this article, we will discuss how you can start collecting Facebook reviews and grow your business. 

All you need to know about Facebook reviews

With roughly 2.93 billion monthly active users as of the first quarter of 2022, Facebook is the most used online social network worldwide. It is the second-largest review site on the Internet after Google which makes it a great platform to engage with potential customers. They can like, comment, and share genuine reviews. 

Facebook had used the star rating for many years but in 2018 they switched to the binary system. Now customers have 2 options to rate a business: Recommend or Not Recommend.

Where to find the Facebook review link?

When sending review requests to your customers it is important to send them directly to the review page. Where to find your Facebook review link?

  • Go to your Facebook page
  • Go to the reviews tab
  • Copy the page URL from the address bar

How to gain more Facebook reviews?

  • Send review requests on the regular basis. The best practice is to send a review request on the same day or the next day after a customer’s purchase. If a customer receives a review request a month after their purchase the chance they will leave a review is reduced. 
  • Ask all of your customers for reviews. The more reviews you get published the better it is for your business’s growth. Customers can share their valuable feedback about your business on Facebook or Google and you will get more visibility online. 
  • Send review reminders. Sometimes customers can miss your review request or simply forget to leave a review. In this case, we recommend you send a review reminder to customers. It ensures a greater conversion rate and a higher chance to receive a Facebook review.
  • Respond to Facebook Reviews. Customers expect answers to their reviews. Show that you are ready to listen to them. If there is a positive review – thank a customer for sharing their experience. If there is a negative review – apologize for the unpleasant experience and try to resolve complaints.
  •  Use a reputation management platform. With a reputation management platform, you can easily automate all the processes of generating reviews. 

Try the Amazeful reputation management platform.

Amazeful makes all the processes of collecting reviews on any review website much easier and faster. With Amazeful you can automatically send review requests, set up automatic review replies, send review reminders and get insightful analytics on your reviews. 

Grow your Facebook reviews effortlessly with Amazeful. Learn more how Amazeful can help you collect more reviews and grow your revenue faster https://amazeful.com/reviews/. 

Start 7-day free trial.

5 Easy Tricks for Google Maps Optimization in 2022

google maps

Google Maps optimization should be a top priority in your marketing strategy if you want to be discovered by new local customers. It is a free tool that can help you stand out from competitors and become the #1 business in your area. But, it is not that easy. Creating a listing on Google Maps is not enough to start receiving bookings and calls from new customers. These benefits are achievable if your listing has strong visibility.

In this article, we’re going to discuss how to create your Google Maps listing and cover the most effective and easy steps to optimize it.

How to get your business listing to rank higher on Google Maps?

Add your business to Google Maps

If you don’t have a business listing on Google Maps follow these steps:

  1. Go to Google Maps and search for your business name.
  2. If your business name does not appear, click ‘Add a missing place to Google Maps’.
  1. Provide information about your business such as place name, category, address, and more. Click ‘Claim this business’.
  1. After that, you will be redirected to Google My Business (GMB) where you can create a Google Business Profile and claim your Google Maps listing. Learn how to create a Google Business Profile here.

Claim your business listing

When your Google Maps listing is ready, it is important to claim it. When you claim your listing, you can provide many more details about your business such as hours of operation, description, pictures, pricing information, and more.

Claiming a Google Maps listing is easy. Once you provide all the information for your Google My Business profile, choose a way to verify your business listing.

Add information about your business

The more information you provide about the business, the higher your Google Maps listing will rank. Try to complete every section in your Google My Business profile to show Google algorithms that your business is active, open, and ready to take on new customers.

The following sections you must complete on your profile:

  • Name
  • Address
  • Phone
  • Website
  • Hours

Also, it is highly recommended to complete these sections to rank higher:

  • Category and attributes
  • Products and services
  • Questions and answers

Add photos

Such simple actions as adding photos can help your Google Maps listing rank higher for 3 reasons:

  1. Adding photos demonstrates to Google that your business is active which positively impacts your ranking.
  2. Google displays photos in local searches, so posting quality photos regularly can increase engagement and attract new customers.
  3. By adding new, beautiful images you show potential customers what exactly you offer and increase trust in your business.

Get Google reviews for Google Maps optimization

It is not a secret that Google loves customer reviews. For that reason, it is important to generate as many positive reviews as possible if you want to rank higher in search results.

Some of your customers may leave reviews on their own, but simply waiting for new reviews without asking for them is not the most effective plan. You need to be proactive and ask for reviews yourself. You will be surprised how many of your satisfied customers will be happy to share their positive experiences. You just need to ask.

The best approach is to automate review generation with the right tool. With Amazeful, you can automate this process and send review requests to all your customers to ensure a higher review conversion. By automating review requests, you can collect and display more positive reviews on Google Maps and increase your rank.

Click here to learn more about review automation with Amazeful or start a 7-days free trial.

Last but not least – don’t just ask for reviews, remember to reply to them. When you reply to reviews, you mitigate the damage of negative reviews and show your prospects that you are attentive to your customers and ready to solve their problems.

20 Review Requests Text Examples To Build Online Reputation

review request

To build a solid online reputation, you should work on your business reviews. They provide valuable insights from current customers and greatly influence potential customers’ purchase decisions. 

Even Google encourages businesses to invite their clients to leave reviews:

You can also find instructions on how to share a link to leave reviews and where to include it:

​​Google wants to convey that review requests are highly important. That’s what encourages customers to review your business. A well-written review request can significantly increase the number of published reviews and help you grow your online reputation much faster. It is one of the essential parts of an online reputation strategy. 

If you don’t have time to send a personal review request to every customer, text message templates are a convenient way to save your time. 

Plus, text messages have a 98% open rate. It is the highest percentage in all outreach forms. 

To make the process easy and seamless, use Amazeful – a reputation management platform that automates your review requests. It allows you to do everything in one place: send review requests, collect all reviews in the dashboard, monitor and analyze your online reputation. If you’re worried about negative feedback, Amazeful sends it to you privately, so you can resolve it before it goes live. 

Want to learn more about Amazeful? Check the pricing and features here.

Not sure how and what to ask in your review request? We got you covered. Use these 20 review request text examples to achieve the best results and higher review response.

Leave us a review

These templates are perfect to increase reviews on specific review sites that matter for your business. 

“Hey, [customer name], thanks for being our customer! Would you please take a moment to share your experience with us? Just go here: {link to review website}. Thank you for your help!”

“Hi, [customer name], thanks for doing business with us! Would you kindly consider leaving us a review? {link to review website}. Appreciate your help!”

“Hi, [customer name]! How do you like your experience with us? Give us your feedback at: {link to review website}. Thank you!”

“Hi, [customer name]! Thanks for choosing us! How did we do today? Please leave us your honest review at: {link to review website}. It helps us get better!”

Rate us on Google

Google is the most popular search engine in the world. These templates will help you gather more reviews on Google and boost your SEO. 

  • review us on Google

“Thanks for being our loyal customer! Your feedback is valuable for us, and we’d really appreciate it if you could take a few minutes to submit a Google review about your experience with [company name] {link to Google}.”

“It was great seeing you today, [customer name]! If we met your expectations, it would mean a lot for us if you could share your feedback. Click here [link to Google] to submit a Google review. Appreciate your help.”

“Hi, [customer name]! Thank you for choosing [company name]. It’s our priority to provide top-notch service to customers like you. We would appreciate it if you share your feedback with [company name]. Just go here: {link to review website}.

“Hi, [customer name]! Thank you for doing business with us. We really hope you enjoyed your experience with [company name], but we’d like to know for sure. Share your review about us on Google. Just go here: {link to review website}.”

Review a location

Send these templates after a customer visits your store or clinic. You can use it to thank your customers for a visit while also asking them to leave a review.

“Hello, [customer name]! Thanks for your recent visit to our store. If we provided top-notch service for you today, kindly take a few seconds to leave us a review {link to review website}. See you next time!”

“Thanks for your visit to [company name]! How did we do today? To help us, please take a moment to leave your review. Click here {link to review website} to share your feedback. Thank you!”

“Thank you for your recent visit to [company name]. We hope you loved it! Would you consider posting an online review? This helps us to continue providing great service. You can click this link to share your feedback {link to review website}. Appreciate your help!”

“Hello, [customer name]! We were happy to see you today in [company name]. Reviews help others to learn about us. Would you mind to take a few minutes to leave us a review? Please use this link to share your experience with our company {link to review website}. Thank you for your time!”

Review a product

To attract more product reviews and improve online presence, use these feedback request messages:

“Thank you for your purchase! If you’re happy with your shopping experience, please share it with others. Your feedback helps us to provide the best service possible. To leave a review, click on this link {link to review website}. Thank you for your support!”

“Hope your recent purchase with [company name] was successful. We would appreciate it if you leave your thoughts about your recent experience with us. Just click on this link, and it will direct you to the review site {link to review website}. Thank you for your help!”

“Dear [customer name]! We are happy you chose [product name] from us. We are working hard to make our products the best quality possible. We would love to hear your valuable feedback about your purchase. Please click on this link {link to review website} to leave your review.”

“Hi, [customer name]! Thank you for your purchase in our online store! If you’re happy with your [product name] please take a minute to review it here {link to review website}. Thank you for your help and support!”

“Hey, [customer name]! Thanks for your recent purchase. If you don’t mind taking one minute to share your thoughts with others, it would be a big help. Click here to leave your review: {link to review website}.”

Facebook reviews

Facebook continues to be one of the most popular social media platforms. People use it to communicate with friends, but also businesses use it to show advertising and communicate with customers. One of the most popular features that a Facebook Business page offers is the option to showcase customer reviews. Plenty of fresh and positive reviews on Facebook is a great tool to grow your online reputation and attract more prospects. Use the following review requests examples to collect more Facebook reviews:

“Hi [customer name]! Thank you for choosing our company. We hope you had a great experience with us! Would you mind reviewing us on our Facebook business page? Here is a link {link}. Your feedback is valuable for us because it helps us to improve our products and services.”

“We enjoyed having you as our client, [customer name]! Please take a moment to share your feedback on our Facebook page. Just click here to leave a review {link}. Thank you.”

“Hi, [customer name]! Were you satisfied with your purchase in [company name]? If so, please consider sharing your review with others. Please use this link to review our business on Facebook: {link}.”

“Thanks for shopping with us, [customer name]! Did you enjoy your visit? If you liked it, please leave us your honest review on our Facebook page: {link}. See you next time!”

Experiment with different review requests

There are no standards about how to ask for a review correctly. Use examples from this article and check what’s working the best for your business. 

The most important thing is to ask for customers’ feedback and work on your online reputation. It is the right way to grow your business and attract new customers. 

Make this process effortless with Amazeful reputation management platform. Automation on the platform allows you to collect online reviews faster and save your time for other business processes. Check the details here.

How to Become the #1 Real Estate Business In Your Area

Before the digital era, people asked friends and family if they could recommend a trusted real estate agent. Today the opinion of others is still important, but now customers go online to find a person who will sell them a dream house. Searchers visit real estate review sites and decide what realtor will be the perfect match for them based on ratings and reviews. 

Purchasing a house or an apartment is one of the biggest financial decisions in people’s life. For this reason, your prospects want to be sure that your real estate business is trustworthy and you have experience selling many properties. 

How to become a credible real estate agent and the #1 in your area? Read this article to know. 

Step №1 Register on the review sites

Now more than ever, it’s important to get Google reviews. The first thing your prospects will do is go to Google and search for a real estate agent. To ensure potential clients can find you, go to Google My Business and register a free business profile. It allows you to show up on search results, and your existing clients will be able to review your business on Google. 

Sites like Google or Yelp are an absolute must but don’t forget about niche-specific sites that highly-qualified prospects visit too. For example, you can register your account on Zillow – a specifically designed platform for real estate. Your customers can rate you as an agent and share their reviews. 

You can also register with Realtor.com and Rate My Agent. 

Step №2 Start asking your existing clients for reviews.

Once your profiles on review sites are ready – start asking your clients for reviews! Online reviews are the main ingredient for your business growth. 

  • The more positive reviews you get, the more likely prospects will choose you as their agent.
  • Reviews increase trust and credibility. It means that you will get more leads that can convert into customers.
  • You will rank higher and more people will find you. Google rewards businesses that have frequent and positive reviews. 

How to ask for reviews?

Let’s start with the classical ways:

  • Ask in person after the closed deal
  • Create ‘leave a review’ cards
  • Send emails with review requests to your clients 
  • Send message review requests to your clients 
  • Ask for reviews on your social media accounts

These ways work well, but they can be time and energy-consuming for you. 

An alternative and more convenient way is a reputation management platform. With Amazeful, you can automate review requests and generate more online reviews. 

What are the main advantages?

  1. You save your time. Amazeful sends automated review requests (via email or message) to your customers and review reminders to increase the conversion rate.
  2. It connects with any review website that matters for you, such as Google, Yelp, Zillow, Realtor.com, and more.
  3. You will get more positive reviews posted. It will increase conversions and engage more prospects. 

Get an automated solution for your online reputation at a reasonable price. Click here for the details.

Step №3 Respond to reviews. 

Google confirms that responding to reviews improves your local SEO. When you respond to customers’ reviews frequently and quickly, it guarantees a better ranking. 

Amazeful has a great feature that notifies you every time a new review comes in. It lets you respond to every review instantly, which is good for local SEO. 

Besides, a fast response to the review is a reliable indicator of excellent customer service. Google says that businesses that respond to reviews are 1.7 more trustworthy than those that don’t. 

Review responses make a good impression on everyone who reads it. Don’t ignore this step if you want to become an established real estate agent in your area. 

Step №4 Manage negative reviews. 

It’s essential to reply to both positive and negative reviews. A recent survey shows that 33% of customers who left a negative review turned it positive after getting a response. And 34% simply deleted negative reviews.

So, if a negative review is already published – don’t ignore it and try to solve customer complaints. Amazeful can help you to prevent more negative reviews posted online. Our system captures and sends negative reviews to you privately, so you can deal with them offline before they’re published on review sites. 

Remember that negative reviews can benefit your business a lot. With the help of negative feedback, you learn how to improve your business and provide a better customer experience. 

Final Thoughts

There are many marketing tools that real estate businesses may need, but if you don’t have a review marketing strategy – you don’t cover a large customer market. 

The tactics we discussed in this article will help you grow your online reputation and become a trustworthy business. 

Start getting positive reviews with Amazeful and show the world that you have plenty of satisfied customers!

How can Amazeful help with online business reputation management?

Your business is always under the spotlight when it comes to online reputation. No matter what business you own, potential customers start their first interaction with you through an online search. What they find about you has to make a positive impression; otherwise, you lose customers and money. That’s why working on your online business reputation management is fundamental to your success and growth. 

What do we mean when we talk about online reputation management?

It is the process of creating and managing what is said about you online. Based on this, potential clients will perceive your business in a positive or negative light. It includes online reviews on Google, TripAdvisor, Yelp, and other review sites and comments on social media.

Can I manage online reputation for business myself? 

Yes, you can, but it requires a lot of time, money, and energy. You have to spend hours each day to ask your customers for new online reviews, monitor negative feedback, analyze each review to understand your business weaknesses. Instead, you can invest in an internet reputation management company like Amazeful to automate these processes and free up your time so you can spend it on improving other parts of your business. 

What businesses need online reputation management?

In fact, all business needs to work on their online reputation, doesn’t matter if it’s a small local business or a big international company. Large multinational business reputation works the same as Small business reputation management just needs a lot more human resources to manage

Online brand reputation management services

Amazeful can help you work with reputation management reviews much more efficiently, save your time & money.

Let’s dive into a few ways a reputation management company can help your business:

Generate fresh customer reviews 

Customers trust people, not brands. That’s why your business needs more positive and fresh reviews online from your actual customers. This way, you will attract more new customers, increase trust in your brand and rank higher in Google search (which means more potential clients will find you online). 

Amazeful reputation management platform is a perfect solution to automate the process of gaining customer reviews. It integrates with your customer relationship management system (CRM) or website and sends automated review requests to your customers (via email or SMS). 

 What benefits do you get?

  • With automation, you get more reviews posted online, increasing your online visibility and attracting more customers.
  • You can direct your clients to any review site like Google or Facebook. Amazeful also connects with any sites that matter to your business, including industry-specific ones. In summary, you can select where to send your customer to leave a review and increase your rating on different review sites that are significant for your business growth.
  • A customer can overlook your review request because he receives tens of emails every day. In this case, friendly review reminders will be your best automation tool for a greater conversion rate. 

Manage negative reviews

 An essential part of online reputation services is managing negative reviews. Negative feedback definitely can ruin your business’s online reputation; that’s why you must work on it. You can’t wholly avoid negative reviews, but with Amazeful, you can minimize the number of negative feedback posted about your business online. 

 How does it work?

The Amazeful platform can survey your customers to see what they think about your business before they get asked to leave a review. Once you receive negative feedback, the system will forward you that information so you can deal with it asap and mitigate the issue offline. 

94% of consumers say that bad reviews have convinced them to avoid a business. Before negative feedback drives your customers away, invest in a reputation management platform. Check our amazing specials and discounts 

Review monitoring and analytics

Online reputation management services are not only about collecting reviews but also about reports and analytics. To stay on top of your online reputation, you need to monitor what customers say in reviews and what ratings you have. It’s hard to go through every single review site and check each customer’s feedback. 

With Amazeful, you get a simple and powerful dashboard with all reviews you received and overall ratings. With a centralized dashboard, it’s easier to monitor your online reputation and improve your business. You have all your negative and positive reviews in one place, and you can analyze feedback faster and define what business processes need improvements to increase customer experience. 

Share your best reviews on social media or your website

 Reputation management services like Amazeful are a great social sharing tool by allowing you to display an aggregation of all your reviews on your website with the help of widgets. Whenever you get a 5-star review, Amazeful allows you to share it automatically on social media platforms like Facebook, Twitter, and more. You can do the same on your website with easy-to-use website widgets. Showing customer testimonials on your site establishes credibility in potential clients’ eyes and increases the conversion rate.

Try Amazeful today

How To Get More Online Reviews?

Online reviews are probably the most influential factor that customers consider when deciding which product or service to choose. For this reason, business owners are always wondering how to get more reviews. In fact, over 50% of consumers say that online reviews influence their decision to purchase, and 84% trust online reviews as much as a personal recommendation. In other words, online reviews can make or break your business.

Doesn’t matter what kind of business you own. Generating online reviews is a key to your success. They can boost sales, rank your company higher in search engines and build a strong reputation – exactly what any business needs.

Let’s face it – you want to know how to get more customer reviews. The more positive reviews you get, the more new clients will choose your business over your competitors. Everyone looks at the number of reviews next to the stars because potential clients want to know how many people reviewed the product. Probably, one or two positive reviews aren’t enough to convince somebody to buy a product. Another situation is when a product has dozens of reviews with good ratings. In this case, potential customers are more likely to choose your company over others with fewer reviews. 

Most probably, you got to this blog while trying to find answers to some of the following questions:

  • How to generate more online reviews in an easy way?
  • How to get clients to leave reviews?
  • How to improve your online reputation?

Let’s talk about them in the following article, but first, we need to clarify where we want our customers’ reviews to be published.

Where can you publish your customer reviews? 

  1. On Google My Business (to appear on Google Search and Google Maps)
  2. On review sites (TripAdvisor, Trustpilot, Yelp, Foursquare, etc.)
  3. On social media (Facebook, Instagram, Twitter)
  4. On your own website site

How to get reviews for your business?

1. Ask in person

If you regularly meet with your clients, you have an excellent opportunity to ask for a review in person. It is considered to be one of the most effective methods of gaining customer feedback. 

How to get customer feedback?

  • Start the conversation by asking about the client’s experience with your business and, based on the reply, decide if it’s the right moment to ask for a review.
  • Another way is to ask for a review at the end of a sales transaction. To make it convenient for the client, prepare a card with a QR-code to redirect a customer to a review page on Google, Facebook, or your website. 

Example:

You: Thanks for purchasing {product name} from us! If you don’t mind me asking, how was your purchase experience with our shop?

Client: I’m happy with my purchase and your customer service. Thank you!

You: Thanks for your feedback! If you have a minute, I was hoping you could do me a favor. We’re collecting reviews on Google, and I would be grateful if you could leave a review of your experience. Just use the QR-code on this card, and you will be directed to the review page. We’d really appreciate it!

2. Use personalized emails

How to obtain customer feedback with personalized emails? Make your customer feel special when asking for a review. Nobody wants to read a general newsletter with boring text saying, “Leave us a review, please.” Go beyond standard email templates and personalize your email review request. Include the customer’s first name, company name, and even the service or product he purchased. This method will use a more personal approach towards the client and increase his loyalty to your brand. 

3. Keep your review requests short and simple

The more text a customer has to read, the less he is likely to leave feedback. You’re already asking a client to leave a review, so don’t take any more of his time to read a long email. A simple and short email with a clear call-to-action always works the best. 

4. Add review requests in your newsletter

A newsletter helps to build a relationship and maintain regular contact with your clients. It is a great place to add unobtrusive review requests. Make a review request section noticeable but not too big, and don’t forget to add a call-to-action. For example:

“What did you like the most about your latest experience with our business?”

5. Ask for reviews over the phone

If your business offers phone customer support, it means you have another great opportunity to ask for reviews over the phone. If you provided a customer with excellent service and met all customer’s needs, he is most likely to leave a review. 

Example:

You: I’m glad we were able to help you! If it’s not too much trouble, can you please review the quality of my service?

(Send the customer an email with the feedback link or have a phone system that allows your customers to key in the feedback performance.)

Feedback from existing customers makes others feel more confident in our company, knowing they will get the support they need in case of any problems. You would be extremely helpful! 

6. Request reviews via SMS

Text messages are known to have a high opening rate. In fact, 98% of messages are opened. So there is a big chance customers will open your review request and click on the link. To achieve a high response rate, keep your SMS review request brief and straightforward. 

Example:

  1. Hi [Customer First Name], thanks for doing business with us! Would you have a minute to share your experience with our business on [review site name “Google”]? Just follow this link [insert review link] to leave a review. Thanks for your help!
  1. Dear [Customer First Name], thank you for visiting [Business Name] today! To help us provide you with the best experience possible, please take a moment to share your feedback. Follow this link [insert review link] to leave a review. Thanks for your help!

To speed up the process of collecting reviews via SMS, try a reputation management platform. It sends automated text messages and emails to your customers with review requests and directs them to the review sites that matter for your business. It is a convenient and effective method that takes the guesswork out of review requests. Using a software platform to manage review collection is very helpful for all business owners looking to save time and quickly increase their business review rating.

7. Use the power of social media

53.6% of the world’s population uses social media and spends 2 hours and 25 minutes daily to scroll the feed. It would be best if you took it as an advantage for your business. First of all, work on your social media presence to actively engage with your customers. Once you build a community, use it as a platform to gain customer reviews. Try posting a review link in the bio or directly in one of your posts. 

8. Place CTAs on your site

Your site is another place where you can get customer reviews. Try adding call-to-actions with review requests on your homepage, blog, or the product page. Make sure the CTA is relevant, so it can help you generate more online reviews:

  • Use an appropriate button link. Don’t make it too small or too big. 
  • Think about what color will be the best to increase the click-through rate.
  • Keep the message short and clear.

9. Promote the reviews you already have

Customer reviews work like user-generated content, and we know how influential UGC is in attracting new customers. The secret is, people don’t trust marketers. They trust real people. 

So, how to promote reviews?

  • You can add a website widget with the most outstanding reviews on your site
  • Run an advertising campaign on social media showing your best reviews
  • Add a new heading to your social media strategy called ‘Testimonials’
  • Use a social sharing plugin to share your best reviews on Facebook, Twitter, and more

10. Monitor and analyze your online reviews 

Constant monitoring and analysis of customer reviews and feedback will help you understand overall customer satisfaction and define your strengths and weaknesses. By collecting feedback data, you will be able to quickly resolve the problems customers face while dealing with your business. An optimized business will provide greater customer satisfaction which will bring more positive reviews and increase sales.

How to analyze online reviews?

  1. Do the analysis yourself.

Collect customer feedback, analyze each component, and define correlations.

      2. Use a reputation management platform.

View and manage all your reviews in one dashboard and be instantly alerted when new reviews or feedback come in. This way, you take advantage of an easy-to-use dashboard which allows you to quickly make a more accurate analysis, identify trends and use these insights to improve your business customer experience. 

11. Follow Up

Following up is a great tool to increase the number of reviews, but you should be gentle with it. 

  1. Don’t be pushy and obsessive. It can backfire. 
  2. Don’t send review reminders too soon after the first review request.
  3. Wait at least 2 to 3 days after the first request and send a follow-up. 
  4. Use an automation tool to send friendly review reminders. Don’t waste your time sending each request manually. 

 12. Automate review requests

An automated process can help generate reviews faster and easier. Businesses that automate review requests can double or triple their review volume and save time on doing it manually. Think how easy it would be if you can integrate your CRM system (customer relationship management) or accounting software with a review management platform. 

As an example:

You can automate review requests after a new customer was added to your CRM system or after an invoice was generated. The Amazeful platform was built for this purpose:

  1. It automates gathering business reviews
  2. Connects with your CRM, website, and more
  3. Integrates with review websites like Google, Facebook, TripAdvisor
  4. Collects all reviews in one dashboard for in-depth analysis
  5. Makes it easier to manages negative feedback 

At the end of the day, the most important thing is to keep your customers happy.

Focus on providing the best experience possible, improving customer satisfaction, and clients will be happy to leave reviews. The methods discussed above are great to get you started as not all businesses are the same, always try new things and analyze what works better for your company. 

How To Increase Online Sales For A Local Business?

The Internet has become a significant strength nowadays. It is used to purchase products, find places to eat, communicate with friends, and book holidays. If a person is going to buy something online, he will first Google it and go through the result pages before choosing the right seller. Therefore, being present online in search engines is crucial for any company, including local businesses.

If you see a decline in your sales, it’s time to refresh your online strategy. Here is a working strategy for local businesses that intend to increase online sales.

Get listed on Google My Business

Google My Business is a free tool that allows you to manage your online presence across Google Search and Maps. When someone looks up your business name or a related term, he’ll easily find all the necessary information about your company. Google requires you to provide the business name, location, and category. Once Google confirms your Business profile, it is open to customers to leave reviews, add photos and ask questions. 

What are the main Google My Business benefits?

  1. Your business will show up in Google Maps searches and boost sales.
  2. By showing up in local searches, businesses on Google My Business are 70% more likely to attract potential customers for in-store location visits.
  3. Google My Business lets you rank higher in Google search.
  4. Increase engagement with your brand. People can easily visit your website or call you with just one click. 

Ask your customers to review your business

90% of people read reviews before making a purchase. 63% indicate they are more likely to buy from a site that has product ratings. Asking your happy customers to review your business on Google or any

other site that matters can significantly increase sales and engage new clients. Point your customer to one or two websites where the majority of your reviews are being seen. 

How to ask for reviews?

The most convenient way that saves your time will be using the reputation management service. It helps fully automate gaining customer reviews, so you can spend your time improving other business processes. 

How does it work?

  1. The customer receives an automated email or message to review your business.
  2. Once the message is received, the client is directed to review your business on Google, Facebook, or any other review site.

The platform has in-depth reporting that lets you analyze online feedback, manage negative reviews, send review reminders, and more. For more information and features, visit this page.

Increase social media presence

Millions of people are scrolling their feed every day to discover new content and interact with brands and companies. If you want to attract more potential clients, you need to work on your social media presence. 

Social media platforms can increase traffic to your website. When you promote content on social media, people who are already interested in your company can visit your site in one click. Gaining some extra traffic is a working method to rank higher in Google search and be chosen by more customers. 

Besides, you can build trust with existing customers, understand their needs, and increase loyalty with social media. Take the opportunity to:

  • Ask your audience questions
  • Respond to the comments
  • Post relevant content
  • Create a community 

Conclusion

As a local business, you always need to find a way to stand out from competitors. Take a close look at your marketing strategy and ask yourself if it’s generating the results you’re looking for. If not, it might be time to try new approaches to promoting your business. Use this guide as a reference to refresh your online strategy. 

The Importance Of Reputation Marketing For Your Local Business

Customer Feedback

What is reputation marketing?

Digital technologies have completely changed the way we’ve lived our lives. With many customers using the Internet to find a local business, your company’s online presence and reputation become crucial. 

Reputation marketing is critical for any local business: dental clinics, restaurants, or puppy shops – all benefit from customer feedback and reviews. In turn, customer feedback is the construction material that establishes your online reputation. 

So, what is reputation marketing?

Reputation marketing highlights and intensifies positive business content like customer reviews using digital marketing channels. This marketing tool lets you generate more leads and grow your business faster. In a nutshell, it’s a strategy to promote your company’s good reputation or repairing a flawed one. 

Customers are constantly reading online reviews to identify if they should buy a particular product, eat in a restaurant or visit a dental office. Every year the popularity of online reviews has been increasing, and new statistics prove its importance. For example, in 2021, 93% of customers read online reviews before buying a product, and 94% of all purchases and appointments are made for businesses and goods with an average rating of 4 stars and above. 

As you can see, online reviews are a vital component of your business’s reputation in the public eye. 

Local reputation marketing

More than ever, potential customers are searching for local businesses online. As a business owner, if your business is a local business where you need to meet your customers face to face, you need local reputation marketing.

The main difference is that your marketing should focus on the geographical area where you provide services, so you should always mention the suburbs, postcodes, or cities where you want business from.

Google is the largest search engine, and its main focus is to provide the best results for customers searching for services in their geographical area.

However, not all customers use specific keywords like the suburb or city. Instead, they use more general terms such as: “Electrician near me,” so it is Google’s job to translate “near me” as the search area around the shopper location.

That’s why to increase your local reputation marketing, you need to help Google by clearly specifying your business location or the local area where you provide services.

what-is-reputation-marketing

An influence on purchasing decisions

As we mentioned above, people are likely to trust recommendations from previous customers. So, the more quality comments and reviews you get across different digital channels, the higher potential customers’ credibility you get. Therefore, positive customer reviews have a significant impact on purchasing decisions. It is evident that customers choose more reputable businesses among their competitors.

Your goal as a business owner is to set up your dominance over competitors using reputation marketing tools like generating positive reviews, monitoring reviews, and rapid response to them. 

How exactly do positive customer reviews increase sales? First, let’s dive into the marketing funnel:

Awareness: Potential customers learn about your business through previous clients’ reviews.

Interest: People began to search for more information about your company – explore your site, social media pages, and review websites.

Consideration: Clients compare your business with rivals to understand your weaknesses and strengths. 

Solid reputation marketing depends on what people say about your business. Usually, business owners understand the importance of positive customer feedback but rarely ask clients to leave a review. 

Eventually, it leads to an imbalance of negative and positive reviews because people are more likely to leave feedback themselves only when they are dissatisfied. As a result, it won’t help your business to grow. So, asking your clients to leave reviews about their experience should be one of the essential points in your marketing strategy. 

There are many ways to collect positive reviews website feedback, social media reviews, and of course, reviews on review websites such as:

  • Google reviews
  • TripAdvisor
  • Yelp
  • Foursquare 
  • Facebook

local-reputation-marketing

Asking each client for feedback is possible but can be time-consuming. Besides, there is a way to automate the review gaining process with a reputation management platform like Amazeful. 

Very easy to use:

  1. After each purchase, your customers will receive a message to review your business
  2. You can direct your customers to leave reviews on a wide variety of platforms like Google, Facebook, or any other review site that matters to you
  3. You can monitor all reviews in one dashboard and easily embed them on your website

Using an automated reputation management platform like Amazeful is the most convenient way to gather positive reviews because it saves time and money. However, remember that reputation marketing is not only about sending review requests to get as many good reviews as possible. It is also about honest feedback, which can include negative reviews too.

Negative feedback is an excellent way to improve your business because, throughout it, you can understand if a client complains about the quality of the product, the price, or the professionalism of the staff. You can use the Amazeful platform to filter and manage negative reviews too. The system captures and sends negative reviews to you privately, allowing you to deal with them offline.

Reputation Marketing Conclusion

I hope by now you have a better understanding of what reputation marketing is and how to implement it for your business.

It would be best not to underestimate the importance of local reputation marketing for any business. It will help a business grow faster, generate more leads, and stands out from competitors. Every year the popularity of online reviews has been increasing.

 In 2021, 93% of customers read online reviews before buying a product, and 94% of all purchases and appointments are made for businesses and goods with an average rating of 4 stars and above. As a business owner, you should generate more positive reviews about your business and display them on review websites like Google reviews, Yelp, and others local review sites.

User a reputation management platform like Amazeful to save time and money. Remember that reputation marketing won’t work without lots of positive reviews. So, next time you plan the marketing budget – set aside some funds for your online reputation.