How To Ask For Referrals From Happy Customers?

How to ask for referrals

A referred customer usually costs less to attract and has more potential to retain. This is because of word-of-mouth marketing. It is one of the most powerful forms of advertising as 92% of consumers trust their friends over traditional media. 

Let’s see the stats. Companies found that referred customers are 18% more loyal, have a 16% higher lifetime value rate, and spend 13% more than their non-referred counterparts.

But how to ask for referrals without feeling awkward or uncomfortable? In this article, we will give you some tips that you can use to get referrals from your happiest customers. 

Set your goals 

What do you hope to get out when asking for referrals? Are your goals tied more to growth and revenue? Or do you want to build brand awareness? Depending on the goal you can think about how to communicate with your customer when asking to refer your business. 

Create value first before asking 

You can ask for referrals right after a successful purchase, but most likely it won’t work. Wait till you have given your customers unmatched service, then they’ll be much more likely to refer your business to others. Let them know when you launch a new product or a promotion that can benefit them. Once you build a trustworthy relationship and show them the value they will start actively spreading the word about your business. This is how you continue to build brand loyalty after the sale and turn happy customers into loyal promoters.

Make the process easy for customers 

People don’t want to spend time figuring out how to refer your business. Make sure the process is fast, simple, and clear for everyone. The easiest it is, the higher the chances customers will follow through. With the right software in place, you can make it easy for customers to refer their friends and colleagues via email, text, and social media platforms. 

Offer incentives 

You can serve high-quality products and provide the best customer service, but sometimes it is not enough to get referrals. The incentive referral program is a good motivation for a customer because he gets benefits too. Offer a discount, a promotion, or a gift card to your customer to ensure higher chances to get new referrals. 

Automate the process 

A referral program is a great way to grow your business and get more leads but if you don’t automate this process you won’t feel any tangible results. With the Amazeful platform, you can automate the entire process and send review requests on autopilot. It is a convenient and faster way to grow your customer base and increase leads. 

Conclusion

Referrals grew by 425% during the first wave of lockdown as companies looked for ways to grow their business and sales. And these programs work — 86% of companies with robust referral programs have seen revenue growth over two years.

Asking for referrals can be your new revenue stream if you build an automated referral program with good benefits to your customers. With Amazeful you can build a reliable referral program in a few hours and start collecting new  leads. 

What exactly you can do with Amazeful

  • Send automated referral requests. 
  • Choose different referral types (non-incentivized, referral-based incentivized, conversion based incentivized).
  • Customize the referral program to your needs (limit number of redemptions, limit to new customers, expire offers on a date).
  • Get a simple interface for sharing a referral via email, SMS, and social media.
  • Monitor results in one convenient dashboard.

Amazeful a Digital marketing company

grow business

Looking for ways to grow your business revenue? Then you need to invest in digital marketing. 60% of the global population uses the Internet. The current number of smartphone users in the world is 6.3 billion. It is massive market size and the biggest reason your business needs to cooperate with a digital marketing company. 

Amazeful is an online marketing agency that covers all your marketing needs. It’s an all-in-one solution for B2B and B2C businesses seeking to increase revenue and build strong relationships with customers. 

Let’s talk about each feature and see what benefits you get for your business.

SMS Marketing Campaigns

Messages have the highest engagement rate of any marketing medium. Users read them almost immediately after they’re sent. SMS marketing campaigns are an opportunity to deepen relationships with your customers and increase revenue. With Amazeful, you can use the power of text messages and build high-converting SMS marketing campaigns. 

Email Marketing Campaigns

Send professional and personalized email campaigns to be in front of your audience. With email marketing, you can follow and guide your audience through each step of the customer journey. Starting from welcome emails to abandoned checkout emails. Turn a one-time visitor into a loyal customer with well-structured email campaigns. 

Automate Marketing Campaigns

You don’t have time to run a business and email every single customer. Instead, you can use the automated solution from Amazeful and save loads of hours. Automated marketing campaigns help you run email and SMS campaigns much more effectively and faster. For example, you can build an automated email funnel and turn your contacts from leads to paid customers. Or get in touch with contacts right away using autoresponders. 

Online Surveys

An internet marketing company can also help you gather customers’ feedback and opinions. It helps understand your clients’ needs better to drive innovations and improve customer experience. With the Amazeful platform, you can easily create surveys and collect feedback via email, mobile chat, social media, and more. You can run different types of surveys like customer feedback surveys, market research surveys, employee satisfaction surveys, and more. All of them are aimed to grow and transform your business. 

Online Referrals

You don’t have to be as big as Amazon to use referral marketing. A small or medium business can benefit from a referral program too. It’s an effective way to convert leads, increase the clients base and get loyal customers. Create your own online referral program for your customers, employees, or influencers, and let them be your brand advocates. 

2-Way Messaging

Increase engagement with your customers using text messages. 2-way messaging is a must-have feature to maintain contact with your clients. 2-way messaging allows you to receive messages from your contacts and reply to them most conveniently. It’s a powerful way to build relationships with your current client base and to interact with prospective clients. 

Mass Text Messages

Reach audiences of any size with mass text messaging. You can send messages to a specific group of customers or the whole list at once. Mass teхting services are used to notify a large group of clients about new promotions, coupons, send reminders, and more. For your convenience, you can schedule your mass texting campaign in advance.

Unified Box

Get a powerful and easy-to-use inbox to manage all communications between you and your clients. It’s convenient to control all chats and messages and optimize your day-to-day customer support. 

Conclusion

If you’re not attracting enough customers or you’re just tired of doing the marketing yourself – you might find it helpful to hire an online digital marketing company.

Online marketing services company can provide the right tools to grow your business at a fraction of the cost that it would take a person doing everything from scratch. It lets you focus on areas of business where you’re an expert, while the agency can do all work related to digital marketing. Here in Amazeful we’re up to date with the latest trends that will help you scale your business, attract more potential customers and build strong communication with the existing clients. 

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