Amazeful a Digital marketing company

grow business

Looking for ways to grow your business revenue? Then you need to invest in digital marketing. 60% of the global population uses the Internet. The current number of smartphone users in the world is 6.3 billion. It is massive market size and the biggest reason your business needs to cooperate with a digital marketing company. 

Amazeful is an online marketing agency that covers all your marketing needs. It’s an all-in-one solution for B2B and B2C businesses seeking to increase revenue and build strong relationships with customers. 

Let’s talk about each feature and see what benefits you get for your business.

SMS Marketing Campaigns

Messages have the highest engagement rate of any marketing medium. Users read them almost immediately after they’re sent. SMS marketing campaigns are an opportunity to deepen relationships with your customers and increase revenue. With Amazeful, you can use the power of text messages and build high-converting SMS marketing campaigns. 

Email Marketing Campaigns

Send professional and personalized email campaigns to be in front of your audience. With email marketing, you can follow and guide your audience through each step of the customer journey. Starting from welcome emails to abandoned checkout emails. Turn a one-time visitor into a loyal customer with well-structured email campaigns. 

Automate Marketing Campaigns

You don’t have time to run a business and email every single customer. Instead, you can use the automated solution from Amazeful and save loads of hours. Automated marketing campaigns help you run email and SMS campaigns much more effectively and faster. For example, you can build an automated email funnel and turn your contacts from leads to paid customers. Or get in touch with contacts right away using autoresponders. 

Online Surveys

An internet marketing company can also help you gather customers’ feedback and opinions. It helps understand your clients’ needs better to drive innovations and improve customer experience. With the Amazeful platform, you can easily create surveys and collect feedback via email, mobile chat, social media, and more. You can run different types of surveys like customer feedback surveys, market research surveys, employee satisfaction surveys, and more. All of them are aimed to grow and transform your business. 

Online Referrals

You don’t have to be as big as Amazon to use referral marketing. A small or medium business can benefit from a referral program too. It’s an effective way to convert leads, increase the clients base and get loyal customers. Create your own online referral program for your customers, employees, or influencers, and let them be your brand advocates. 

2-Way Messaging

Increase engagement with your customers using text messages. 2-way messaging is a must-have feature to maintain contact with your clients. 2-way messaging allows you to receive messages from your contacts and reply to them most conveniently. It’s a powerful way to build relationships with your current client base and to interact with prospective clients. 

Mass Text Messages

Reach audiences of any size with mass text messaging. You can send messages to a specific group of customers or the whole list at once. Mass teхting services are used to notify a large group of clients about new promotions, coupons, send reminders, and more. For your convenience, you can schedule your mass texting campaign in advance.

Unified Box

Get a powerful and easy-to-use inbox to manage all communications between you and your clients. It’s convenient to control all chats and messages and optimize your day-to-day customer support. 

Conclusion

If you’re not attracting enough customers or you’re just tired of doing the marketing yourself – you might find it helpful to hire an online digital marketing company.

Online marketing services company can provide the right tools to grow your business at a fraction of the cost that it would take a person doing everything from scratch. It lets you focus on areas of business where you’re an expert, while the agency can do all work related to digital marketing. Here in Amazeful we’re up to date with the latest trends that will help you scale your business, attract more potential customers and build strong communication with the existing clients. 

Click here to check our latest specials. 

Why Use the Amazeful White Label Marketing Platform?

white label marketing platform

A white label marketing platform is a perfect way to expand your company’s offerings without hiring people and additional training. Besides, you will save your time and get more satisfied clients. Amazeful may provide professional reputation management services to customers on your behalf. 

As an agency, offering reputation management services for your clients can rank them higher in search results, improve online presence and drive more revenue. In fact, any B2B company that wants to help their clients manage online reputation can partner with a white label solution and resell reputation management services. 

What are white-label online reputation services?

It is the process of hiring a company that handles online reputation management for your clients, but the work is branded as your own (with your logo, domain, and software name). You get professional software that you can resell to your own clients. 

Why does your business need white-label reputation management?

It saves your time and lets you provide qualified online reputation services for your clients. Your customers’ business grows as well as your own business. Your company probably has strong expertise in particular niches. Instead of becoming a professional in a new field, you can cooperate with a white label reputation management platform like Amazeful. 

What are the main advantages of a white-label solution?

Provide a 5-star reputation for your clients

Online reviews have a strong influence on customer decisions and help your clients build a 5-star reputation. Your clients probably don’t have enough time, technology, and knowledge to do qualified reputation management. You can leverage white-label reputation management and help your customers grow their business with 5-star reviews. 

5-star reputation for clients

Promote your brand 

With the Amazeful White label, you get an all-in-one solution for reputation management and promote services at your own branding. You can customize everything from domain name to logo and favicon. It lets you promote your brand and your own reputation management platform.

Make your own pricing

With your own branding, you can build up your own pricing and make it profitable for your company to provide reputation management services. We charge you, and you charge clients the amount you want. 

Why is Amazeful different from other white-label solutions? 

Powerful admin dashboard

You will manage all your clients from a completely white-labeled and powerful admin dashboard. The dashboard gives you all information you need to monitor, manage and analyze each client’s performance. An easy-to-use interface lets you switch between customers and keep track of their processes.  

amazeful-dashboard-whitelabel

Automated white-label surveys

Amazeful provides an automated solution for review generation. The platform connects to your client’s CRM system and surveys each customer, ensuring more reviews. Email and SMS review invitations are a proven way to generate clients’ feedback. Customers will often forget to leave a review – in this case, review reminders help to drive more reviews than ever. 

Implement your custom scripts

Customize the platform with your own scripts, such as live chat. With white label chat software, you can provide excellent customer support for your clients directly from inside the platform.

Get advanced reporting 

With in-depth reporting, you can check and analyze how your clients are doing. With the detailed reports we provide, your clients can analyze their online reputation and understand how to improve their business and customer experience. 

Multistage review campaigns

To ensure a higher number of reviews, we created a multistage funnel that lets your clients build a solid online reputation. If a client didn’t leave a review after the initial invitation, he might be sent a follow-up invitation and a final invitation in a few days. Reviews can be published on any review site or social media that matters for your clients, including niche-specific sites. 

Negative reviews managing

Your clients are protected from publishing negative reviews online. We provide a technology that captures all negative reviews and sends them to your customers privately. This feature is highly effective in building a positive online reputation because negative feedback can easily ruin it. 

Conclusion

Reputation matters to any business today. Having a white-label referrals platform can benefit B2B businesses serving their clients of any size and from any industry. It might be your strength that distinguishes you from competitors and gives you a massive advantage in the market. Become a partner with Amazeful today and provide world-class reputation management to your clients: https://amazeful.com/partners/.

Amazeful, the only review management platform you need?

Amazeful - reputation management platform

Online reputation is essential for any business niche. It is one of the most powerful marketing assets. Today the customer journey has changed, and people go online to read and learn about products before purchasing. One of the first things they check is online reviews. The experience of others helps a potential client decide whether he wants to choose your product or go with a competitor. 

The competition in any business is high. If you want potential customers to choose your company instead of your rivals – you must work on your review management.

Review management became a high looked after service because it helps grow any business and increase brand recognition. 

Amazeful is a review management platform covering all your online reputation needs, from review generation to analytics. 

It is a perfect solution for entrepreneurs who want to grow business online or service providers who wish to follow up with their clients. 

review management

What can the Amazeful platform do for your business?

1. It automates the review generation

 We live in times of automation and fast solutions. That’s why we created Amazeful to help entrepreneurs automate the process of review generation. 

 Amazeful sends automated review requests (email or SMS) to your existing customers. You can select when to send the invitation and where to direct your client. Amazeful integrates with all review sites and social media platforms Google, Facebook, TripAdvisor, Yelp, and many more where your potential clients check for reviews.

2. It helps you manage negative reviews

You might find review management platforms that help with review generation but not with managing negative feedback. Amazeful has this feature, and it can be a massive advantage for your business. Negative reviews have a vast impact on any business. Not every negative review will harm your business, but you’re clearly not working on review management if the majority of your reviews are negative.

3. Provides white label online reputation services

If you own a marketing agency or you’re an online marketing service provider, you can use Amazeful as an online reputation management partner. Amazeful is an all-in-one solution to grow the online reputation of your clients. 

  • Replace our domain and name with your own
  • Control all clients accounts from one powerful dashboard
  • Add your custom scripts 

Visit our partner’s page for details and pricing.

4. It saves your money

Amazeful has an impressive list of features that will be highly effective for your online reputation. You can check them here.

But saving money is probably one of the essential advantages you get when using the platform. Almost 356 billion U.S. dollars were spent on digital advertising in 2020. Unfortunately, the effectiveness of customer conversion from online ads is dropping. Increasing your online reputation will help with customer conversion, which will bring more sales and profits.

What better way to promote your business than to have your customer talk about it.

Positive reviews will build a solid online reputation hard to match by your competition.

Сlick here to check our latest special offers.

How can Amazeful help you get more reviews?

Reviews
Your business reputation will never improve if you don’t work on generating more online reviews. They can boost your local SEO, increase credibility in your business and get more revenue. People always turn to reviews to claim the quality of the services or products. Shop reviews, restaurant ratings, movie reviews, hotel reviews – the list can be endless. It is essential for us because we want to ensure we choose the best quality on the market. For this reason, online reviews should be an essential part of your marketing strategy. 

This article will be helpful for you if you are:

  • A business owner looking for ways to grow business and increase revenue
  • A service provider or agency looking for ways to provide online reputation services for your clients

So, how to collect customer reviews?

The majority of articles suggest simply asking your current customers to leave a review. It sounds easy, but based on our clients’ feedback, businesses don’t regularly ask for reviews because doing it manually and asking each client for review is time-consuming and challenging. 

The key for efficient review generation is making it comfortable, easy, and quick both for you and your customers. You can achieve this with Amazeful, a reputation management platform that automates the entire process of gaining customer reviews. 

How can Amazeful help you collect customer testimonials?

The Amazeful platform makes the process as easy as possible with the help of automation

Amazeful integrates with your CRM or website to sync your customer database and start sending automated review requests right away. You can select when and how the review request will be sent to your client. It can be sent immediately (once a new customer appears in the database) or in a few hours. Sometimes clients can miss your review requests because of tens of emails and SMS they get every day. In this case, you can send a follow-up invitation and remind a client about yourself in a friendly way. 

This process is simple, easy to set up, and beneficial for any business. 

  • You use the magic of automation and don’t waste time asking the customer to leave a review manually
  • It increases the number of new reviews posted each month. Your business will grow and get more revenue
  • Review reminders ensure a higher chance to get more 5-star reviews for your business

It’s an excellent solution for business owners and marketing agencies who want to grow their clients’ businesses.  Amazeful also provides white-label online reputation services. You can manage all of your clients from one powerful, white-labeled dashboard branded with your company name and logo. Check the details of our reputation management reseller program here.

automated review requests

Amazeful integrates with sites that are important for your business

When it comes to reviews, the platform where they are posted matters. Amazeful integrates with tens of review websites that your potential customers regularly visit to check your business reputation. You can choose where to send customers to leave a review when you set up follow-up automation.

The most popular place for posting reviews is Google. It has 86.9 billion total monthly visits. So having automated google reviews posted means more potential clients will choose your business. 

Having more reviews has other benefits, such as a higher ranking for local SEO, a big credibility boost, and better online exposure.

Amazeful integrates both with review sites and social media platforms. Working on Facebook reputation management has huge benefits for your business:

  • Boost credibility
  • Increase organic reach
  • Get new clients with the power of positive reviews

 With the help of Amazeful, you can post reviews on the most popular social media platform and build transparent communication with existing and new clients. 

 Conclusion

 Having a regular flow of fresh online reviews gives you a huge advantage and helps you be ahead of your competitors. However, it is almost impossible to do it effectively without an automation solution.

Amazeful can do this work for you and manage all the stages of review generation. Using Amazeful streamlined review request process, you will follow up all your customers and get the reviews your business needs.

 Check the effectiveness of Amazeful reputation management today – Click here for our latest specials.

How can Amazeful help with online business reputation management?

Your business is always under the spotlight when it comes to online reputation. No matter what business you own, potential customers start their first interaction with you through an online search. What they find about you has to make a positive impression; otherwise, you lose customers and money. That’s why working on your online business reputation management is fundamental to your success and growth. 

What do we mean when we talk about online reputation management?

It is the process of creating and managing what is said about you online. Based on this, potential clients will perceive your business in a positive or negative light. It includes online reviews on Google, TripAdvisor, Yelp, and other review sites and comments on social media.

Can I manage online reputation for business myself? 

Yes, you can, but it requires a lot of time, money, and energy. You have to spend hours each day to ask your customers for new online reviews, monitor negative feedback, analyze each review to understand your business weaknesses. Instead, you can invest in an internet reputation management company like Amazeful to automate these processes and free up your time so you can spend it on improving other parts of your business. 

What businesses need online reputation management?

In fact, all business needs to work on their online reputation, doesn’t matter if it’s a small local business or a big international company. Large multinational business reputation works the same as Small business reputation management just needs a lot more human resources to manage

Online brand reputation management services

Amazeful can help you work with reputation management reviews much more efficiently, save your time & money.

Let’s dive into a few ways a reputation management company can help your business:

Generate fresh customer reviews 

Customers trust people, not brands. That’s why your business needs more positive and fresh reviews online from your actual customers. This way, you will attract more new customers, increase trust in your brand and rank higher in Google search (which means more potential clients will find you online). 

Amazeful reputation management platform is a perfect solution to automate the process of gaining customer reviews. It integrates with your customer relationship management system (CRM) or website and sends automated review requests to your customers (via email or SMS). 

 What benefits do you get?

  • With automation, you get more reviews posted online, increasing your online visibility and attracting more customers.
  • You can direct your clients to any review site like Google or Facebook. Amazeful also connects with any sites that matter to your business, including industry-specific ones. In summary, you can select where to send your customer to leave a review and increase your rating on different review sites that are significant for your business growth.
  • A customer can overlook your review request because he receives tens of emails every day. In this case, friendly review reminders will be your best automation tool for a greater conversion rate. 

Manage negative reviews

 An essential part of online reputation services is managing negative reviews. Negative feedback definitely can ruin your business’s online reputation; that’s why you must work on it. You can’t wholly avoid negative reviews, but with Amazeful, you can minimize the number of negative feedback posted about your business online. 

 How does it work?

The Amazeful platform can survey your customers to see what they think about your business before they get asked to leave a review. Once you receive negative feedback, the system will forward you that information so you can deal with it asap and mitigate the issue offline. 

94% of consumers say that bad reviews have convinced them to avoid a business. Before negative feedback drives your customers away, invest in a reputation management platform. Check our amazing specials and discounts 

Review monitoring and analytics

Online reputation management services are not only about collecting reviews but also about reports and analytics. To stay on top of your online reputation, you need to monitor what customers say in reviews and what ratings you have. It’s hard to go through every single review site and check each customer’s feedback. 

With Amazeful, you get a simple and powerful dashboard with all reviews you received and overall ratings. With a centralized dashboard, it’s easier to monitor your online reputation and improve your business. You have all your negative and positive reviews in one place, and you can analyze feedback faster and define what business processes need improvements to increase customer experience. 

Share your best reviews on social media or your website

 Reputation management services like Amazeful are a great social sharing tool by allowing you to display an aggregation of all your reviews on your website with the help of widgets. Whenever you get a 5-star review, Amazeful allows you to share it automatically on social media platforms like Facebook, Twitter, and more. You can do the same on your website with easy-to-use website widgets. Showing customer testimonials on your site establishes credibility in potential clients’ eyes and increases the conversion rate.

Try Amazeful today

Social Proof: Why is it essential for your business?

Have you ever purchased a product or service after a recommendation from somebody else? That is social proof in action. People strive to fit with the rest of the crowd, and it’s not just a marketing idea – it’s a proven psychological theory. We are social animals. That’s why the actions and recommendations of others influence our decisions in a variety of ways, including our purchasing behavior. 

In marketing, social proof offers a massive variety for growth and sales. Therefore, entrepreneurs implement this psychological theory into a marketing strategy to influence purchasing decisions. 

When people shop, they look for reviews and recommendations of others before making a purchase. That’s why reviews are one of the most vital social proof forms to generate sales for any business.

How to use social proof in your business?

1. Generate more reviews and testimonials 

91% of consumers read online reviews before making a purchase. That’s why it is essential to generate positive customer reviews and make them visible to potential clients. 

Reviews help potential customers understand the quality of your products and get to know your business better from the experiences of others. The more 5-star ratings you get, the more likely the next potential client will choose you over competitors. 

Thankfully, there are tools that you can use to generate more positive reviews without spending lots of time. For example, Amazeful helps you collect reviews automatically and post them on review sites that matter for your business. By having current and ongoing positive reviews, your business will show up at the top of Google search, and more customers will choose you. 

 2. Display testimonials on your website

To increase the conversion rate on your site, you have to include testimonials from other clients. 63% of shoppers are more likely to purchase from websites with reviews. Therefore, simply having a customer reviews section can be enough to earn visitors’ trust. It is proof that you have real customers and your business is legitimate. Besides, a good customer testimonial can explain the benefits of your product or service. 

The Amazeful platform can help you embed your testimonials on your website, no programming knowledge is required. One of the platform’s features is a website widget that will display your latest and greatest reviews. Click here to get a 7-days trial version. 

3. Cultivate user-generated content

User-Generated Content is text, photos, and videos created by individual people (not brands) and published on social media. It influences purchasing decisions and increases trust, the same as reviews do. Fifty-six percent of consumers said user-generated content was the content they most wanted to see from brands. 

How to evolve UGC? For example, create a branded hashtag on Instagram or Twitter and encourage users a chance to be featured. Another way is to create a social buzz as Coca-Cola did with its ‘Shake a Coke’ campaign. 

Coca-Cola swapped out its logo with random names for the campaign, enabling fans to find their names. As a result, ‘Shake a Coke’ became a highly shareable promotion hugely successful in 50 countries all over the world.

Statistics Reference Material

The Power of Customer Reviews for Your Dental Clinic

Today, 77% of patients go online to search out and read online reviews of dental clinics. Potential clients want to learn about the dental practice and read other patients’ experiences before deciding which dentist to visit. Therefore getting customer reviews online has become crucial if you want to be chosen among competitors. 

The more reviews you have, the more recognizable your dental practice will seem online. After all, a potential client searching for a dentist in his area is more likely to choose a business with over 50 five-star reviews than a business with just two reviews. 

The good news is, from the recent survey, 74% of customers who were asked to provide feedback, 68% were willing to do it. So don’t hesitate when asking patients to leave a review because most of them will be happy to help you out. 

What are the main benefits of online reviews for a dental clinic?

  1. You will rank higher on Google Maps and Google Searches
  2. High star ratings increase conversions
  3. Reviews build customer trust
  4. The feedback received helps you improve your practice 
  5. It’s a cost-effective way to get more clients

How to get more online reviews from the patients? 

1. Google reviews are the backbone of any local marketing strategy. If you want your clients to leave reviews on Google, the first thing that needs to be done is to optimize your Google My Business listing. Google My Business helps businesses manage their online presence across search engines.  

Basically, it’s a source of verified information about your dental clinic, including location, opening hours, prices, and reviews from patients. 

Follow these steps to set up your Google My Business listing:

  • The first thing you need to do is visit https://www.google.com/business/  
  • Create/Claim Your Google My Business Page
  • Verify your business by phone call or email
  • Add the finishing touches (website, phone number, opening hours, photos, appointment URL, etc.

2. The most engaging way to get reviews from your patients is by asking them face-to-face after the dental procedure. Ask your сlient how their experience was and if they don’t mind leaving a review.

3. If you find it hard to get your patients to leave you a review after you ask them, there are alternative ways to simplify this task. Inexpensive reputation management platforms like Amazeful can help your business generate more reviews and save time.

What are the main advantages of using a reputation management platform?

  1. It’s a fully automated process, so you don’t have to spend time asking each client for a review. In addition, the platform can integrate with your patients’ management system and automatically send email or SMS survey requests. 
  2. You can redirect your patients to leave reviews on other sites besides Google like Facebook, Yelp, or any review site that matters for your business.
  3. You can manage your negative feedback offline and deal with the issues before they escalate.
  4. You get in-depth reporting of your online reputation to analyze and find ways to improve patients’ experience. 

Positive reviews can help you build strong relationships with existing patients and attract new ones.

Considering that clients tend to trust online reviews as much as they would a personal recommendation from a friend, it’s a time to use reviews to your advantage.

Worried about finding time to get more online reviews? Start 7 days free trial with Amazeful!

How To Get More Online Reviews?

Online reviews are probably the most influential factor that customers consider when deciding which product or service to choose. For this reason, business owners are always wondering how to get more reviews. In fact, over 50% of consumers say that online reviews influence their decision to purchase, and 84% trust online reviews as much as a personal recommendation. In other words, online reviews can make or break your business.

Doesn’t matter what kind of business you own. Generating online reviews is a key to your success. They can boost sales, rank your company higher in search engines and build a strong reputation – exactly what any business needs.

Let’s face it – you want to know how to get more customer reviews. The more positive reviews you get, the more new clients will choose your business over your competitors. Everyone looks at the number of reviews next to the stars because potential clients want to know how many people reviewed the product. Probably, one or two positive reviews aren’t enough to convince somebody to buy a product. Another situation is when a product has dozens of reviews with good ratings. In this case, potential customers are more likely to choose your company over others with fewer reviews. 

Most probably, you got to this blog while trying to find answers to some of the following questions:

  • How to generate more online reviews in an easy way?
  • How to get clients to leave reviews?
  • How to improve your online reputation?

Let’s talk about them in the following article, but first, we need to clarify where we want our customers’ reviews to be published.

Where can you publish your customer reviews? 

  1. On Google My Business (to appear on Google Search and Google Maps)
  2. On review sites (TripAdvisor, Trustpilot, Yelp, Foursquare, etc.)
  3. On social media (Facebook, Instagram, Twitter)
  4. On your own website site

How to get reviews for your business?

1. Ask in person

If you regularly meet with your clients, you have an excellent opportunity to ask for a review in person. It is considered to be one of the most effective methods of gaining customer feedback. 

How to get customer feedback?

  • Start the conversation by asking about the client’s experience with your business and, based on the reply, decide if it’s the right moment to ask for a review.
  • Another way is to ask for a review at the end of a sales transaction. To make it convenient for the client, prepare a card with a QR-code to redirect a customer to a review page on Google, Facebook, or your website. 

Example:

You: Thanks for purchasing {product name} from us! If you don’t mind me asking, how was your purchase experience with our shop?

Client: I’m happy with my purchase and your customer service. Thank you!

You: Thanks for your feedback! If you have a minute, I was hoping you could do me a favor. We’re collecting reviews on Google, and I would be grateful if you could leave a review of your experience. Just use the QR-code on this card, and you will be directed to the review page. We’d really appreciate it!

2. Use personalized emails

How to obtain customer feedback with personalized emails? Make your customer feel special when asking for a review. Nobody wants to read a general newsletter with boring text saying, “Leave us a review, please.” Go beyond standard email templates and personalize your email review request. Include the customer’s first name, company name, and even the service or product he purchased. This method will use a more personal approach towards the client and increase his loyalty to your brand. 

3. Keep your review requests short and simple

The more text a customer has to read, the less he is likely to leave feedback. You’re already asking a client to leave a review, so don’t take any more of his time to read a long email. A simple and short email with a clear call-to-action always works the best. 

4. Add review requests in your newsletter

A newsletter helps to build a relationship and maintain regular contact with your clients. It is a great place to add unobtrusive review requests. Make a review request section noticeable but not too big, and don’t forget to add a call-to-action. For example:

“What did you like the most about your latest experience with our business?”

5. Ask for reviews over the phone

If your business offers phone customer support, it means you have another great opportunity to ask for reviews over the phone. If you provided a customer with excellent service and met all customer’s needs, he is most likely to leave a review. 

Example:

You: I’m glad we were able to help you! If it’s not too much trouble, can you please review the quality of my service?

(Send the customer an email with the feedback link or have a phone system that allows your customers to key in the feedback performance.)

Feedback from existing customers makes others feel more confident in our company, knowing they will get the support they need in case of any problems. You would be extremely helpful! 

6. Request reviews via SMS

Text messages are known to have a high opening rate. In fact, 98% of messages are opened. So there is a big chance customers will open your review request and click on the link. To achieve a high response rate, keep your SMS review request brief and straightforward. 

Example:

  1. Hi [Customer First Name], thanks for doing business with us! Would you have a minute to share your experience with our business on [review site name “Google”]? Just follow this link [insert review link] to leave a review. Thanks for your help!
  1. Dear [Customer First Name], thank you for visiting [Business Name] today! To help us provide you with the best experience possible, please take a moment to share your feedback. Follow this link [insert review link] to leave a review. Thanks for your help!

To speed up the process of collecting reviews via SMS, try a reputation management platform. It sends automated text messages and emails to your customers with review requests and directs them to the review sites that matter for your business. It is a convenient and effective method that takes the guesswork out of review requests. Using a software platform to manage review collection is very helpful for all business owners looking to save time and quickly increase their business review rating.

7. Use the power of social media

53.6% of the world’s population uses social media and spends 2 hours and 25 minutes daily to scroll the feed. It would be best if you took it as an advantage for your business. First of all, work on your social media presence to actively engage with your customers. Once you build a community, use it as a platform to gain customer reviews. Try posting a review link in the bio or directly in one of your posts. 

8. Place CTAs on your site

Your site is another place where you can get customer reviews. Try adding call-to-actions with review requests on your homepage, blog, or the product page. Make sure the CTA is relevant, so it can help you generate more online reviews:

  • Use an appropriate button link. Don’t make it too small or too big. 
  • Think about what color will be the best to increase the click-through rate.
  • Keep the message short and clear.

9. Promote the reviews you already have

Customer reviews work like user-generated content, and we know how influential UGC is in attracting new customers. The secret is, people don’t trust marketers. They trust real people. 

So, how to promote reviews?

  • You can add a website widget with the most outstanding reviews on your site
  • Run an advertising campaign on social media showing your best reviews
  • Add a new heading to your social media strategy called ‘Testimonials’
  • Use a social sharing plugin to share your best reviews on Facebook, Twitter, and more

10. Monitor and analyze your online reviews 

Constant monitoring and analysis of customer reviews and feedback will help you understand overall customer satisfaction and define your strengths and weaknesses. By collecting feedback data, you will be able to quickly resolve the problems customers face while dealing with your business. An optimized business will provide greater customer satisfaction which will bring more positive reviews and increase sales.

How to analyze online reviews?

  1. Do the analysis yourself.

Collect customer feedback, analyze each component, and define correlations.

      2. Use a reputation management platform.

View and manage all your reviews in one dashboard and be instantly alerted when new reviews or feedback come in. This way, you take advantage of an easy-to-use dashboard which allows you to quickly make a more accurate analysis, identify trends and use these insights to improve your business customer experience. 

11. Follow Up

Following up is a great tool to increase the number of reviews, but you should be gentle with it. 

  1. Don’t be pushy and obsessive. It can backfire. 
  2. Don’t send review reminders too soon after the first review request.
  3. Wait at least 2 to 3 days after the first request and send a follow-up. 
  4. Use an automation tool to send friendly review reminders. Don’t waste your time sending each request manually. 

 12. Automate review requests

An automated process can help generate reviews faster and easier. Businesses that automate review requests can double or triple their review volume and save time on doing it manually. Think how easy it would be if you can integrate your CRM system (customer relationship management) or accounting software with a review management platform. 

As an example:

You can automate review requests after a new customer was added to your CRM system or after an invoice was generated. The Amazeful platform was built for this purpose:

  1. It automates gathering business reviews
  2. Connects with your CRM, website, and more
  3. Integrates with review websites like Google, Facebook, TripAdvisor
  4. Collects all reviews in one dashboard for in-depth analysis
  5. Makes it easier to manages negative feedback 

At the end of the day, the most important thing is to keep your customers happy.

Focus on providing the best experience possible, improving customer satisfaction, and clients will be happy to leave reviews. The methods discussed above are great to get you started as not all businesses are the same, always try new things and analyze what works better for your company. 

How To Increase Online Sales For A Local Business?

The Internet has become a significant strength nowadays. It is used to purchase products, find places to eat, communicate with friends, and book holidays. If a person is going to buy something online, he will first Google it and go through the result pages before choosing the right seller. Therefore, being present online in search engines is crucial for any company, including local businesses.

If you see a decline in your sales, it’s time to refresh your online strategy. Here is a working strategy for local businesses that intend to increase online sales.

Get listed on Google My Business

Google My Business is a free tool that allows you to manage your online presence across Google Search and Maps. When someone looks up your business name or a related term, he’ll easily find all the necessary information about your company. Google requires you to provide the business name, location, and category. Once Google confirms your Business profile, it is open to customers to leave reviews, add photos and ask questions. 

What are the main Google My Business benefits?

  1. Your business will show up in Google Maps searches and boost sales.
  2. By showing up in local searches, businesses on Google My Business are 70% more likely to attract potential customers for in-store location visits.
  3. Google My Business lets you rank higher in Google search.
  4. Increase engagement with your brand. People can easily visit your website or call you with just one click. 

Ask your customers to review your business

90% of people read reviews before making a purchase. 63% indicate they are more likely to buy from a site that has product ratings. Asking your happy customers to review your business on Google or any

other site that matters can significantly increase sales and engage new clients. Point your customer to one or two websites where the majority of your reviews are being seen. 

How to ask for reviews?

The most convenient way that saves your time will be using the reputation management service. It helps fully automate gaining customer reviews, so you can spend your time improving other business processes. 

How does it work?

  1. The customer receives an automated email or message to review your business.
  2. Once the message is received, the client is directed to review your business on Google, Facebook, or any other review site.

The platform has in-depth reporting that lets you analyze online feedback, manage negative reviews, send review reminders, and more. For more information and features, visit this page.

Increase social media presence

Millions of people are scrolling their feed every day to discover new content and interact with brands and companies. If you want to attract more potential clients, you need to work on your social media presence. 

Social media platforms can increase traffic to your website. When you promote content on social media, people who are already interested in your company can visit your site in one click. Gaining some extra traffic is a working method to rank higher in Google search and be chosen by more customers. 

Besides, you can build trust with existing customers, understand their needs, and increase loyalty with social media. Take the opportunity to:

  • Ask your audience questions
  • Respond to the comments
  • Post relevant content
  • Create a community 

Conclusion

As a local business, you always need to find a way to stand out from competitors. Take a close look at your marketing strategy and ask yourself if it’s generating the results you’re looking for. If not, it might be time to try new approaches to promoting your business. Use this guide as a reference to refresh your online strategy. 

How to Turn Negative Customer Reviews Into Advantage?

Negative reviews are a nightmare for many business owners. But the truth is no matter how devoted you are in promoting a good customer experience, you’ll come across negative reviews in the end. It’s a fact for all businesses dealing with customers, you can’t please all the customers all the time. What is more important is how you handle bad reviews and the way you respond to them. Moreover, negative feedback is something that can help your business to grow and improve. Instead of being afraid of bad reviews, let’s see how to use them as a positive side for your business.

Always respond to negative feedback

When you receive a bad review, first of all, understand what the customer complains about and apologize for the negative experience. If it’s appropriate – offer a refund or exchange. Show that you care about each customer’s problem and resolve it with a public response. However, if the issue requires additional actions (for example, related to services), it’s best to resolve such complaints privately. Leave a phone number or an email so customers can contact you to resolve the problem offline.

Sometimes reviews can be unfair, but try to be polite and friendly to show potential customers you’re dedicated to providing excellent service.

Build trust using negative reviews

When a potential customer sees a bad review, he also checks the response from the business side. By interacting with the clients who left a negative review, it shows you’re being proactive about addressing problems, and it helps build trust.

Besides, this way, you demonstrate to potential clients you have nothing to hide and are ready to resolve issues if they exist. Plus, customers are inclined to trust businesses with positive and negative feedback, while only 5-star reviews look more fake and not credible. 

Use a reputation management platform

Indeed, you can’t control what reviewers write, but you can manage and control negative feedback using a reputation management platform. The system captures negative reviews and sends them to you privately to deal with them offline. Dealing with unhappy customers’ issues in-house before they get the chance to go public will help minimize the number of published negative reviews on Google, TripAdvisor, and other sites. Respond to bad reviews to make customers feel heard, and there is a big chance they will change their minds and leave you a positive review instead.

Improve your business 

Negative feedback can be unsettling at first, but how else would you understand the issues you have in the business processes? All successful businesses continuously improve, and bad reviews are a great way to identify what’s working and what’s not. If too many clients complain about the same thing, it’s worth looking into it and making improvements. So even if you don’t like receiving negative reviews, they’re still necessary and helpful. The more you listen to clients’ concerns, the more you will meet their expectations, and you will provide a much better experience.

So what to do about negative reviews? 

  1. The most important – do not ignore them. It’s okay to have some unhappy customers because you can’t always please every client. 
  2. Always respond to negative reviews. Show that you care about the issue and are ready to deal with it publicly. This way, you can even turn unhappy customers into loyal advocates.
  3. Use a reputation management platform to manage and keep track of your negative reviews. It helps to minimize the number of negative reviews on Google, TripAdvisor, and other sites. 
  4. Learn from your mistakes using bad reviews. Identify what’s not working for your clients and improve it.

5. Get more positive reviews. Usually, only unsatisfied clients are willing to leave a review. To keep the balance between negative and positive feedback, always ask your clients for reviews.